Tag: Technology
Web advertising company Taboola has announced the launch of its ‘Taboola for Audience’, a new AI-powered technology that empowers publishers to drive significantly more traffic.
The partnership offers KINESSO clients increased transparency and visibility into the consumer journey, including whether or not a customer completes a purchase after adding items to their basket. It is a first-to-market worldwide solution across commerce partners, including Amazon. With a number of...
Supported by a wide ecosystem of leading global technology players and local partners, AiX will serve as a focal point for cross-industry collaborations, leveraging emerging technologies such as 5G, artificial intelligence (AI), extended reality (XR), robotics, analytics and metaverse.
Retailers may use first-party data to develop loyalty, reduce turnover, and maximise lifetime value, while also shaping future omnichannel experiences and fostering pre- and post-purchase interaction and brand advocacy.
Before diving into the nitty gritty of composing a martech stack, let’s sketch out what ‘composable’ means and how it relates to things such as MACH and Event-driven martech.
Omnicom Media Group Hong Kong (OMG HK) has created a proprietary and unique dashboard with enhanced functionality by incorporating Google's Generative AI technology into its social listening framework. This connection helps brands to quickly and effectively evaluate massive amounts of social media interactions,...
This approach aims to disrupt the insights sector on a broad scale by integrating Kantar's AI capabilities with its expertise and extensive data to provide clients with an improved experience.
DirectAsia Insurance has promoted Ronnie Brown to the position of general manager for Singapore. In addition to this new role, he will continue to serve as the group chief technology officer.
Apple will open its first store in Malaysia, becoming the company's newest location as it expands across Asia. It is the first Apple Store to open in Malaysia, creating a whole new set of potential for both the brand and its dedicated customers.
The shift from its former brand message ‘It's In the Details’ heralds a new purpose for Epson to go beyond product excellence and leverage on technology as a way to enrich communities.
![[Activation] CANON Singapore 20 years](https://marketech-apac.com/wp-content/uploads/2026/07/Activation-CANON-Singapore-20-years.jpg)