Tag: Technology
Global independent programmatic DOOH adtech Hivestack, has introduced a solution called the ‘Verified Impression Multiplier’ for digital out-of-home (DOOH) advertising in specific regions across the Asia-Pacific (APAC) region.
Aiming to bring Sonos’ brand platform, “nothing feels like Sonos,” to Australia, Amplify’s creative theme employed the concept of ‘frisson’ which translates to goosebumps in French, defining the immersive sound’s ability to evoke deep emotions and elicit physical sensations.
Through this, Hello Kitty fans will have the opportunity to create their own communities and connect with their favourite characters in a brand-new virtual world by visiting the digital destination within the MetaGaia app.
Last quarter, advertisers threw away $77.1m from their ad spend budgets, which represents an average of 40% wastage across total audited media spend, compared to more than $104 million between January and March 2023.
ACI will be providing their cloud-native ‘Enterprise Payments Platform’ solution for Security Bank to be able to unify its payments platform and facilitate the interactions between payment services and gateways for high and low-value payments.
To address concerns regarding data ownership and the impact on confidential research data and PI information, earlier this year OpenAI developed a proprietary AI research assistant utilising the ChatGPT algorithm.
Through the contract, Eagle Eye's Untie Nots is expected to deliver loyalty challenges within FairPrice’s existing Linkpoints loyalty programme.
Sitecore’s XM Cloud Components will empower brands to deliver seamless and personalised customer experiences across all digital touchpoints.
Before joining InMobi, Susannah Llewellyn worked as business agency director at Google.
This is an integral part of the company’s larger suite of innovative products to help clients boost their confidence and take opportunities in bringing products and services to the market.
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