Tag: Southeast Asia
MARKETECH APAC caught up exclusively with Vaibhav Punj, chief executive officer at Tim Hortons and MGCA Café; to learn more about their marketing strategies to flourish in this diverse consumer market.
To date, Igloo has been on a strong growth trajectory having cemented partnerships with over 55 companies across 7 countries and over 15 products in its expanding product suite. It has facilitated over 300 million policies and increased gross written premiums by 30 times since 2019.
VMLY&R has been tasked with delivering TikTok Shop’s unique ‘shoppertainment’ proposition, bringing shopping and entertainment together as the antidote to e-tail stress and boredom during the shopping season.
For this initiative, SKT recently signed MoUs with Agate and Cosmic Technologies, and will further expand its previous partnership with CelcomDigi to carry out activities to boost ifland through localised content and marketing, and primary customer support.
Digital Classifieds Group (DCG) has appointed Salvatore Britti as chief marketing officer, while Mohammad Rafatnejad has been named chief operating officer.
In addition, travellers to Hong Kong who make their hotel or air ticket bookings through Trip.com can also claim a special 'Hong Kong Night Treats' voucher worth HKD100.
Manila, Philippines – Alodia Gosiengfiao, one of the co-founders of SEA-centric esports and video gaming-oriented entertainment agency Tier One Entertainment, has announced her departure from the agency. At the time of this writing, she has been with the agency for over six years. In a Facebook post,...
Manila, Philippines – Following the significant digital participation of AI, Google’s latest e-Conomy report for Southeast Asia revealed the accelerated growth for Philippines is expected to reach double digital growth from 2023 to 2025, positioning itself as one of the region’s fastest-growing economies....
Spanning 38,400 square feet, the expansive store will feature MUJI's increased product range across various concepts, scales, and varieties, including the Singapore-first MUJI Renovation.
In an exclusive interview with MARKETECH APAC, Gavin Buxton, managing director of Asia at Magnite, he explained that in order to effectively leverage ad-supported streaming, brands should identify partners who can provide access to inventory from multiple streaming platforms at scale.
