Tag: Social Media
Through this initiative, MILO aims to reinforce its role not only as a nourishing drink but also as a cultural icon that encourages Malaysians to take charge of their personal journeys.
The #LightItTogether activation, launched during the Deepavali season, encouraged Malaysians to light a virtual diya (lamp) via RHB’s Instagram page.
Hong Kong – Douyin, the Chinese version of TikTok, demonstrates strong reach and engagement across the Greater Bay Area (GBA), with nearly 90% of residents reporting they watched videos on the platform in the past week, according to a new study by Omnicom Media Group (OMG) Hong Kong on June 2025. The...
The latest cohort will focus specifically on financial scams, including those fuelled by AI technologies, and will undergo expert-led masterclasses, field immersions, mentorship and outreach activities.
Singapore – The world’s digital population has reached a new milestone as the latest report from Digital 2026 shows global internet users have exceeded six billion, while social media user identities total 5.66 billion—equivalent to nearly 69% of the world’s population. The study notes that internet...
Singapore – Global advertising firm Aleph has expanded its strategic partnership with Reddit, designating the digital media company as Reddit’s exclusive advertising representative across more than 45 markets, including Singapore. The collaboration brings Reddit’s thriving ecosystem of more than 100,000...
Bangkok, Thailand – Whoscall has teamed up with VML Thailand to launch a creative campaign that reframes digital security as a collective effort rather than an individual struggle. Branded under the concept “Innovating for Trust, Powered by People,” the campaign highlights how community vigilance...
Singapore – Singapore-headquartered digital agency Vertis has secured a two-year contract with the Monetary Authority of Singapore (MAS) following a highly competitive public tender involving more than 15 established industry players. The deal covers the development and maintenance of the MAS website,...
United States – Kate Spade New York has launched its Fall 2025 campaign, ‘Spark Something Beautiful,’ a creative statement that celebrates how connection transforms the everyday. Framed in the energy of New York City, the film and imagery follow a protagonist whose world shifts from ordinary to...
![[Media Asset] NP Digital leads Pos Malaysia’s digital transformation and customer growth](https://marketech-apac.com/wp-content/uploads/2025/09/Media-Asset-NP-Digital-leads-Pos-Malaysias-digital-transformation-and-customer-growth.jpg)
Kuala Lumpur, Malaysia – Pos Malaysia has appointed NP Digital Malaysia, part of the global performance marketing agency founded by Neil Patel, as its official media agency. The move marks a bold stride in the postal service’s digital transformation, aimed at strengthening its online presence,...
