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Tag: Singapore

Only 53% of Singaporeans willing to reskill, stay relevant amidst AI era: report
Only 53% of Singaporeans willing to reskill, stay relevant amidst AI era: report
Posted on November 15, 2024
by Aliza Carmona
Only 53% of Singaporeans are willing to reskill amidst the generative artificial intelligence (GenAI) era to stay relevant in the industry, a report found.
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How ZALORA’s spandex-suited guerilla campaign broke the noise amidst 11.11 sales season
How ZALORA’s spandex-suited guerilla campaign broke the noise amidst 11.11 sales season
Posted on November 14, 2024
by Teddy Cambosa
The campaign, done by ZALORA’s in-house team, drew inspiration from the energy and vibrancy of the digital shopping experience and the universal excitement around a good deal.
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Why GUT’s Singapore expansion fully reflects agency’s brave creative approach
Why GUT’s Singapore expansion fully reflects agency’s brave creative approach
Posted on November 14, 2024
by Teddy Cambosa
Davey had noted that GUT’s founders–Anselmo Ramos and Gaston Bigio–have long dreamt about opening shop in Asia since the agency was founded in 2018. With that in mind, Davey has expressed that the agency is optimistic about working with a lot of regional and global clients in the region, given how diverse...
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Revolut launches debit card vending machine at NUS, teams up with Visa to provide financial access to students
Revolut launches debit card vending machine at NUS, teams up with Visa to provide financial access to students
Posted on November 13, 2024
by Aliza Carmona
Revolut, a global fintech company, has launched a debit card vending machine at the National University of Singapore (NUS).
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Havas CX strengthens SEA presence with Singapore launch
Havas CX strengthens SEA presence with Singapore launch
Posted on November 13, 2024
by Aliza Carmona
Havas CX’s expansion in Singapore is set to combine the expertise of Think Design in user interface and experience with the tech and digital capabilities of Ekino.
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WN 2025 SG_Hero Image 2 (1)
MARKETECH APAC unveils second instalment of ‘What’s NEXT in Marketing’ conference in Singapore, delving into the latest marketing trends
Posted on November 11, 2024
by Aliza Carmona
To empower marketers in navigating Singapore’s ever-evolving marketing landscape, MARKETECH APAC is excited to bring back its highly anticipated conference to Lion City. Taking place on 19 and 20 February 2025 at One Farrer Hotel, ‘What’s NEXT in Marketing: Singapore 2025’ offers an exceptional platform...
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MHA combats terrorist threats through interactive films with VML Singapore
MHA combats terrorist threats through interactive films with VML Singapore
Posted on November 11, 2024
by Aliza Carmona
The newly launched films expand the ‘What’s Your Role’ campaign of SGSecure, a national movement that empowers Singaporeans to be vigilant and secure in the face of possible terrorism.
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Majority of Singaporean marketers concerned with data privacy amidst preference for data-driven marketing: report
Majority of Singaporean marketers concerned with data privacy amidst preference for data-driven marketing: report
Posted on November 8, 2024
by Aliza Carmona
In collaboration with Millieu Insight, Yahoo DSP’s report aims to provide an overview of Singaporean marketers’ priorities for the upcoming year.
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Premier League, StarHub join forces to combat illegal streaming in Singapore via latest campaign
Premier League, StarHub join forces to combat illegal streaming in Singapore via latest campaign
Posted on November 7, 2024
by Aliza Carmona
The ‘Boot Out Piracy’ campaign aims to address the risks of illegal streaming on unauthorised channels amidst this Premier League season’s run.
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VivoCity reveals refreshed brand look to embody contemporary energy as lifestyle destination
VivoCity reveals refreshed brand look to embody contemporary energy as lifestyle destination
Posted on November 6, 2024
by Aliza Carmona
VivoCity, a lifestyle destination in Singapore, has revealed its refreshed brand look that embodies its contemporary energy.
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