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Tag: Singapore

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Rakuten Travel brews Singapore launch with ‘mindful travel’ to Japan campaign
Posted on October 9, 2025
by Sharona Nicole Semilla
Singapore – Rakuten Travel has officially launched in Singapore, inviting everyone to pause, breathe, and rediscover the joy of mindful travel through its new campaign, “Book Your Break with Rakuten Travel.” In collaboration with Hvala, Singapore’s beloved Japanese tea brand, the campaign offers travellers...
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UNIQLO x OLD CHANG KEE
UNIQLO, Old Chang Kee serve up a nostalgic taste of Singapore
Posted on October 9, 2025
by Sharona Nicole Semilla
Singapore – UNIQLO Singapore is teaming up with heritage snack brand Old Chang Kee to serve up a fresh flavour of fashion this October.  Launching on October 17, the new UTme! collection features seven T-shirt designs and six embroidery options inspired by the nation’s beloved Curry’O and Old Chang...
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AUDI x TEAM LEWIS
Audi shifts gears with TEAM LEWIS to steer PR efforts in Singapore
Posted on October 8, 2025
by Sharona Nicole Semilla
Singapore – Audi Singapore has appointed global integrated communications agency TEAM LEWIS as its public relations agency of record following a competitive pitch.  The partnership marks a new chapter in Audi’s brand journey in Singapore, with communications now playing a pivotal role as the company...
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PCF x TILT CAMPAIGN
Singapore’s PCF, Tilt spark a movement for meaningful work with ‘A Career That Cares’ campaign
Posted on October 8, 2025
by Sharona Nicole Semilla
Singapore – The PAP Community Foundation (PCF) has partnered with creative agency Tilt to launch ‘A Career That Cares’—their latest recruitment campaign now shining across Singapore’s heartlands, digital screens, and social media.  Live in neighbourhoods from Tampines East to Jurong East, the campaign...
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dentsu Malaysia
dentsu Malaysia deepens 100PLUS partnership with addition of creative, social media remits
Posted on October 7, 2025
by Sharona Nicole Semilla
Kuala Lumpur, Malaysia – Creative agency dentsu Malaysia has deepened its partnership with 100PLUS after a competitive pitch, adding creative and social media duties to its remit from October 2025. The expanded mandate positions dentsu to deliver a fully connected brand experience for 100PLUS across...
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PropertyGuru turns neighbourhood pride into marketing impact with islandwide campaign
PropertyGuru turns neighbourhood pride into marketing impact with islandwide campaign
Posted on October 7, 2025
by Teddy Cambosa
As part of the celebration, PropertyGuru property agents can fast-track their redemption by showing their logged-in AgentNet account, allowing them to participate alongside the public in recognition of their role in helping Singaporeans find homes and build communities.
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Next-Generation 3D Rooftop Bus Shelter Debuts at Orchard Road
Stellar Ace, Gardens By The Bay team up for ‘lush green’ OOH bus shelter on Orchard Road
Posted on October 6, 2025
by Sharona Nicole Semilla
Singapore – Singapore’s media landscape has seen a bold bloom with Stellar Ace, the nation’s largest Out-of-Home (OOH) media firm, planting a 3D Rooftop Bus Shelter in collaboration with Gardens by the Bay.  The striking installation is strategically located outside The Heeren at the...
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Sephora, Rare Beauty
Sephora, Rare Beauty renew global mental health initiative ahead of World Mental Health Day
Posted on October 6, 2025
by Lyene Marie Darang
Singapore — Sephora and Rare Beauty by Selena Gomez have announced the return of their ‘Make A Rare Impact’ campaign ahead of World Mental Health Day, continuing efforts to raise awareness and funding for youth mental health support worldwide. As part of the initiative, Sephora will donate 100%...
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BLOCKBUSTER DEEPAVALI
MDDI, Hogarth Worldwide to premiere ‘Blockbuster Deepavali’ to celebrate community and festive giving
Posted on October 6, 2025
by Sharona Nicole Semilla
Singapore – The Ministry of Digital Development and Information (MDDI), in collaboration with Hogarth Worldwide, is set to premiere ‘Blockbuster Deepavali’ on October 7, 2025. As Singapore continues its SG60 commemorations, the video brings together film, music, and meaningful messaging in a campaign...
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Era Real Estate, DDB Group SG
ERA Singapore taps DDB Group Singapore as creative agency of record
Posted on October 6, 2025
by Lyene Marie Darang
Singapore — ERA Singapore has appointed DDB Group Singapore (DDB) as its creative agency of record, marking the first time the real estate group has engaged a retained partner to lead its creative direction. Effective from October, DDB will oversee brand strategy and recruitment campaigns for ERA, a...
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