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Tag: Singapore

Scoot takes off with second Scoot With Heart campaign centred on human connections
Scoot takes off with second ‘Scoot With Heart’ campaign centred on human connections
Posted on December 16, 2025
by Sharona Nicole Semilla
Singapore — Scoot is set to launch the second edition of its ‘Scoot With Heart’ campaign, reaffirming its commitment to celebrating human connections through stories that go beyond travel.  Rolling out this December, this year’s campaign centres on the theme “What if?”, inviting audiences to reflect...
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NAC invites Singaporeans to live better through the arts with new nationwide campaign
NAC invites Singaporeans to live better through the arts with new nationwide campaign
Posted on December 16, 2025
by Sharona Nicole Semilla
Singapore — The National Arts Council (NAC) has launched “Life. Better with the Arts”, a multi-year public campaign developed with TBWA\Singapore to encourage Singaporeans to see the arts as a catalyst for everyday growth, confidence, and personal progress. Running from December 9, 2025 to January 31,...
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Card Arena Singapore
MyRepublic launches Card Arena to unite Singapore’s TCG scene
Posted on December 16, 2025
by Sharona Nicole Semilla
Singapore — MyRepublic has launched Card Arena, a dedicated hub for Trading Card Game (TCG) players and collectors in Singapore.  Located at Suntec City, 3 Temasek Boulevard, #02-323/324, the venue brings together retailers, distributors, community groups, and independent creators under one roof....
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We
We. Communications wins HomeTeamNS remit to spotlight Frontline digital storytelling
Posted on December 15, 2025
by Sharona Nicole Semilla
Singapore — We. Communications has been appointed by HomeTeamNS to produce human-centred storytelling for its digital magazine, Frontline, spotlighting the service, connection, and impact of Singapore’s Home Team frontline heroes. Over the next two years, the agency will develop editorial, video and...
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COURTS SG
COURTS rectifies website design issue following CCS intervention
Posted on December 15, 2025
by Sharona Nicole Semilla
Singapore — Retailer COURTS has confirmed it was contacted by the Competition and Consumer Commission of Singapore (CCS) over website design features that may have misled consumers, saying the issue has since been fully rectified and affected customers refunded. “COURTS confirms that it had been contacted...
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RudiRamin, Arvento Advisory
Ex-Google, Unilever executive launches Arvento Advisory to optimise media investments
Posted on December 12, 2025
by Lyene Marie Darang
Singapore – Rudi Ramin, a marketing executive with previous leadership roles at Google and Unilever, has launched Arvento Advisory, a Singapore-based consultancy aimed at helping brands, agencies, and publishers derive greater value from their media spend. Arvento Advisory has signed a media representation...
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Gutenberg internal reconstruction
Gutenberg repositions itself as AI-first marketing agency following internal restructuring
Posted on December 12, 2025
by Lyene Marie Darang
Singapore — Gutenberg has announced a strategic partnership with CambrianEdge.ai, formalising a two-year transformation that has repositioned the agency as what it describes as the world’s first global AI-powered marketing firm. The collaboration marks the culmination of an internal restructuring initiative...
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Trust Bank launches personalised 2025 ‘Year-End Rewind’ feature
Trust Bank launches personalised 2025 ‘Year-End Rewind’ feature
Posted on December 11, 2025
by Teddy Cambosa
The Year-End Rewind summarises several categories of customer activity, including overseas spending, interest earned on savings, FairPrice Group purchases, and other general spending.
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Singapore’s competition watchdog flags misleading website practices by Courts, PRISM+
Singapore’s competition watchdog flags misleading website practices by Courts, PRISM+
Posted on December 10, 2025
by Teddy Cambosa
CCS noted that this exposed consumers to the risk of paying for items they had not chosen if they failed to notice and remove them before checkout.
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Royal Brunei Airlines, Merkle Singapore
Royal Brunei Airlines partners with Merkle Singapore to enhance digital marketing performance
Posted on December 10, 2025
by Lyene Marie Darang
Singapore — Royal Brunei Airlines has partnered with Merkle Singapore, dentsu Singapore’s customer experience management agency, to strengthen its digital marketing capabilities through predictive audience intelligence and improved data architecture. According to both companies, the airline sought a...
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