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Tag: Report

MARKETECH-PHOTOS
Nearly half of consumers in Thailand trust GenAI’s capabilities for use: report 
Posted on November 21, 2023
by Aliza Carmona
Almost half, or 44%, of Thai consumers are more trusting of GenAI’s content, and 42% believe it is safe for use, a report from Publicis Sapient revealed.
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Majority of Australians state that living healthy and sustainably is costly: report
Majority of Australians state that living healthy and sustainably is costly: report  
Posted on November 15, 2023
by Teddy Cambosa
Data from the report mainly suggests that 7 out of 10 Australians cite cost as being prohibitive to actioning real sustainable behaviour change, saying that things better for the society and the environment are more expensive.
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WhatsApp Image 2023-11-07 at 11.35
Online travel recovery propels Malaysia’s digital economy to grow 7% and hit $23b in GMV: report
Posted on November 7, 2023
by Teddy Cambosa
According to the report, Malaysia has the fastest-growing transport and food delivery sector in SEA. The sector grew 16%, boosted by Malaysian commuters’ return to offline activities and the continued preference for food delivery. 
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New report describes a ‘social reckoning’ for brands globally in value-driven online spaces
Posted on November 3, 2023
by Teddy Cambosa
The new report explored how individuals on social media are reevaluating and reshaping their sense of self-worth in the context of increased commercialization and commodification. They are questioning the value of their participation and involvement, their communities, and their creative contributio...
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Over 80% of Singaporeans believe banks should be held accountable for scam losses
Posted on November 2, 2023
by Aliza Carmona
More than four in five, or 84%, of Singaporeans said banks and financial institutions are liable to scam losses to a great extent, data from YouGov showed.
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Majority of SMEs find virtual banks services more convenient and efficient: report
Posted on October 31, 2023
by Aliza Carmona
Over 90% of SMEs consider virtual banks with advanced technology services as convenient and efficient, a survey from the Hong Kong Association of Banks (HKAB) revealed.
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APAC consumers demand better visual representation of Asian communities in advertising scene: report
Posted on October 27, 2023
by Aliza Carmona
Nearly 4 out of 5 APAC consumers agree that companies should do a better job at capturing Asian people’s true lifestyle and culture in advertising, a report from Getty Images revealed.
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Southeast Asian video game market to exceed $7b in revenue by 2027: report
Southeast Asian video game market to exceed $7b in revenue by 2027: report
Posted on October 20, 2023
by Teddy Cambosa
Data from the report suggests that this increase in revenue is projected in line with the consistent rise of mobile games along with the growth of mobile gamers in SEA, as well as other factors such as the prevalence of esports and government support in the region.
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APAC tops global app usage for Q3 2023 with over 5 hours spent daily: report
APAC tops global app usage for Q3 2023 with over 5 hours spent daily: report
Posted on October 18, 2023
by Teddy Cambosa
Data from the report indicates that globally, Indonesia surpassed the five-hours-per-day threshold the most in Q3 2023 with more than 6 hours per day, followed by Thailand with 5.7 hours and India making top 5 with 5.2 hours.
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MARKETECH-PHOTOS
TV, movie shows amongst biggest influences when choosing next travel destination for SG travellers
Posted on October 18, 2023
by Aliza Carmona
Almost 84% of Singapore travellers are greatly inspired to travel to movie or TV show destinations, a report from Skyscanner revealed.
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