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Tag: OOH

GuocoLand-Singapore-OOH-Campaign
GuocoLand’s latest OOH campaign gives commuters a ‘nature-inspired’ trip to dream home
Posted on May 11, 2021
by Teddy Cambosa
The latest OOH campaign by GuocoLand is in support of the upcoming launch of its luxury properties Midtown Modern.
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jcdecaux amanda munce
JCDecaux welcomes new head of campaign execution
Posted on April 29, 2021
by Kathleen Murata
JCDecaux, the global out-of-home media agency in Australia, has recently hired Amanda Munce to be its new head of campaign execution.
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Lendlease small format OOH in-house
Lendlease to bring its small-format OOH advertising in-house
Posted on April 28, 2021
by MARKETECH APAC
It is going to be one of the few shopping center landlords in Australia to take the platform in-house.
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LMX-Moving-Walls-CAASie.co-Ad-OOH-Platform
Moving Walls’ LMX team up with AU-based ad platform CAASie.co to accelerate automated OOH
Posted on April 28, 2021
by Teddy Cambosa
The partnership between LMX and CAASie.co aims to empower OOH advertising across SMEs and agencies in Southeast Asia.
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AdEasy-PLUS-Media-Subscription-Malaysia-Adtech
MY adtech AdEasy launches media subscription plan service
Posted on April 13, 2021
by Teddy Cambosa
Adtech AdEasy offers small and big businesses in Malaysia greater reach in their ad campaigns through its new subscription service.
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JCDecaux-Australia-Programmatic-Offering-Senior-Appointments
JCDecaux Australia launches new programmatic offering, unveils new senior hires
Posted on March 24, 2021
by Teddy Cambosa
Three new appointees join the stronghold of JCDecaux Australia, as it launches its programmatic offering in the country.
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OOH Platform Hong Kong
OOH media Asiaray’s new partnerships a step-up to DOOH transaction platforms
Posted on December 10, 2020
by Teddy Cambosa
Asiaray has announced new partnerships with The Trade Desk and Magnite in bolstering OOH and DOOH transactions across Hong Kong.
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VMO
VMO merges sales team of shop, gym, petrol OOH brands
Posted on October 23, 2020
by MARKETECH APAC
The OOH firm has also promoted two execs to take over management of agency groups.
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VMO DART
OOH advertising firm VMO upgrades measurement tool to track hourly audience data
Posted on October 13, 2020
by MARKETECH APAC
Aussie OOH firm VMO's newly improved platform will combine facial analytics data with third-party consumer data and machine learning.
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