Tag: OOH
This open-source document encompasses fresh ideas, thought leadership and crucial discussions centred around OOH audience measurement.
‘MASTRUM’ is an impression-based digital OOH advertising platform that provides ad space trading, ad serving, and programmatic DOOH advertising to meet domestic and international demand.
Through the partnership, it allows both companies to have an open and fair play auction regardless of which firm’s mediation layer is used, and lowers the operational burden for media owners while facilitating advertiser access to OOH inventory.
Dentsu Africa will launch a tech solution powered by Moving Walls that advertisers can leverage for advanced DOOH activations.
The extended contract with JCDecaux will see new and upgraded digital assets and programmatic trading across Perth Airport’s digital inventory.
Moving Walls will leverage itself as a global media solution partner to bring global buyers to jeki media.
foodpanda's campaign is featured in the newest Crystal Digital and the Spectacular Digital OOH screens by JCDecaux Transport at the HKIA.
At a conference featuring industry leading stakeholders, Location Media Xchange has unveiled its newest solution - a complete Revenue Management suite for OOH media owners.
MTR advertising is utilising this new technological media trading solution to meet the new expectations of its clients and to increase the competitiveness of MTR DOOH in the market.
The activations for Viu Singapore's latest Viu Original K-drama series, ‘Again My Life’, seek to bring Singaporeans back in time.
