Tag: New Zealand
The agency will focus on shopper activation aimed at influencing purchase decisions at shelf and building preference over private-label alternatives throughout the year.
Bennett brings with him extensive international experience in strategic planning and brand storytelling.
The report found that 56% of Australians and 60% of New Zealanders expressed positive sentiment about the direction of technology.
The horror-inspired campaign invites audiences to ‘face their credit fears’ while showcasing Westpac’s tools and guidance for managing credit responsibly.
The campaign aims to highlight the experiences enabled by Spark’s mobile network, which was ranked first in New Zealand for mobile network coverage in Opensignal’s September 2024 NZ Mobile Network Experience report.
New Zealand – Independent creative agency MONTOYA has expanded into New Zealand, building on rising client demand and a growing trans-Tasman network of talent. Founded in 2022 by New Zealand-born creative leader Bob Mackintosh, the agency runs on a senior-led, project-based model that aims to strip away...
Building on the ‘Let’s Go Places’ brand platform first launched three years ago, the new campaign focuses on the company’s progress in developing mobility solutions for New Zealanders.
Thompson Spencer’s in-house production team started strong by telling the heartwarming tale of animated robots Kenji and Ellie, with their union showcasing Honda’s perfect marriage of petrol and electric in an unexpected way.
Leading the Australian expansion is Olivia Thompson and Madison Trevella. Olivia has relocated from New Zealand after working with Thompson Spencer for six years and will head up the Sydney office.
Both agencies have operated for 15 years and established themselves as category leaders. The newly merged business will be known as Thompson Spencer Group, with both the Reason and Thompson Spencer businesses operating in market under the leadership of Melanie Spencer and Tim Pointer as co-CEOs.
