Tag: Marketing
Singapore — American luxury brand Coach has recently launched its first permanent café in Singapore, situated within its retail store at WEAVE, Resorts World Sentosa. This new 139 sqm space marks Coach’s 14th global café outlet, following a successful two-year pop-up at Keong Saik Road. The café...
Singapore — Mercedes-Benz Singapore has named Allison Worldwide as its new strategic communications partner, reinforcing the brand’s commitment to deepening cultural relevance and customer engagement in one of Asia’s most competitive luxury markets. The partnership spans earned media, influencer engagement,...
Singapore — Jaguar Land Rover (JLR) has appointed Garth Turnbull as managing director for the Asia Pacific region, aiming to strengthen its luxury brand presence across the diverse market. Turnbull described his main role: “I’m responsible for leading our iconic modern luxury brands across a diverse...
Singapore — IHH Healthcare has publicised its refreshed brand identity as part of its strategy to unify its global operations and reinforce its position as one of the “world’s most geographically diversified” healthcare providers. The rebrand introduces a clearer visual and strategic alignment across...
Manila, Philippines – Anticipating continued competition in the food service and agribusiness sectors, the Philippine Competition Commission (PCC) has given its approval to the proposed acquisition of a controlling stake in TBG Food Holdings, Inc. (TBG Holdings) by Inoza Business Holdings, Inc. (Inoza)....
New Delhi, India — JBL India, in collaboration with creative agency RepIndia, has launched new “#SoundOfCelebrations” campaign, highlighting the role of music in various regional festivals across India, featuring a central anthem and a corresponding film. View this post on Instagram A post...
Bangkok, Thailand — IHG Hotels & Resorts continues to expand its footprint in Thailand with the signing of voco Bangkok Siam, a 350-room premium hotel set to open in 2029. “Thailand continues to thrive as a top global travel destination, and we’re committed to supporting its growth by expanding...
Kuala Lumpur, Malaysia — YTL Group, in collaboration with Sea Limited, has launched Ryt Bank, a fully digital bank powered by artificial intelligence and developed in Malaysia. The launch positions Ryt Bank as the first AI-native bank created and tailored specifically for the Malaysian market....
Jakarta, Indonesia — Cheil Indonesia has recently appointed Iqbal Zakky Hasbianto as digital account lead, as the agency strengthens its digital leadership to accelerate growth across its integrated marketing offerings. “Cheil Indonesia’s strength lies in its ability to integrate creativity, data, and...
Singapore — Thrifting sweeps the Asia-Pacific region as the latest report from Pinterest recently shows that Gen Z is driving a global shift toward vintage, secondhand, and upcycled finds, reshaping not only fashion but also home and lifestyle aesthetics. Across Asia-Pacific, the appetite for thrifting...
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