Tag: Marketing
APAC – Red Havas, a group of merged media agencies, has announced the global launch of ‘SWAY’, an end-to-end influencer marketing service designed to drive authentic, engaging and effective brand conversations through influencers. ‘SWAY’ by Red Havas works with PR, social and experiential marketing...
The newly appointed board members will work together with the current Hong Kong staff to pursue the Society's purpose of fostering leadership and raising the bar for marketing practices in the wider region.
Said platform brings creators and brands together in a single platform to discover new partnerships, contract, manage, pay and optimise those partnerships based on comprehensive performance insights.
Titled “The Future of Customer Engagement: Harnessing the Power of AI”, the webinar aims to impart valuable insights to marketers to harness the full potential of AI and stay ahead in the ever-evolving landscape of customer engagement.
After reviewing the process, iProspect was chosen because of its strategic acumen, originality, data-driven methodology, and track record of results.
Sam Kerr, a professional football player, is featured in the 30-second TV commercial alongside her CommBank Matildas teammates Courtney Nevin, Tameka Yallop, and Claire Polkinghorne.
The APAC region has seen 114 Lions won, much greater than the 104 Lions won in 2022. Some of the leading markets that have submitted include India, Japan, and Australia.
The new B2B marketing tools from LinkedIn range from AI-powered tools to help streamline work processes, to ad-related tools for marketers.
Through ‘MADWORLD’, Havas Ortega and PJMA have engaged in a year-long partnership which includes mentorship and activities that will help prepare the PJMA MadWorld leaders to launch the event. Moreover, it will also host the ‘MadWorld Bootcamp’, a full-day session with topics centered to support the...
Through the contract, Eagle Eye's Untie Nots is expected to deliver loyalty challenges within FairPrice’s existing Linkpoints loyalty programme.
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