Tag: InMobi
Aside from the online shopping frequency, InMobi's report noted the various behaviors SEA shoppers have shown.
The acquisition aims to bring unified intelligence to mobile marketing and deeper understanding of marketing effectiveness.
The study by InMobi seeks to examine APAC consumer preferences for over-the-top (OTT) video platforms.
This month's most read stories all come from platforms and marketing tech. Get to know each 5 of them.
HUMAN deems to be the first solution in the space for end-to-end coverage against sophisticated invalid traffic.
Valerie Jaquet, formerly of Unruly, will now oversee InMobi's programmatic business operations in Southeast Asia.
Two of the stories are also about making great strides in the areas of esports advertising and campaign measurement. Take a look.
According to InMobi, mobile gaming in Indonesia has reached a new record, a direct impact of 'stay-at-home' orders due to the pandemic.
The study by InMobi reveals the latest status quo of programmatic video advertising in Southeast Asia, amplified by the video consumption during the pandemic.
The partnership entails InMobi's services be readily available at the sell-side platform by The Trade Desk catered to APAC marketers in their digital marketing endeavor.
