Tag: Indonesia
Heroes are often on display. In the form of statues, miniatures, posters, comic books, and movies. Innity knows this—which is why they opted to go beyond the blockbusters. What the brand prioritised as a standout element is to draw interaction and engagement from its audience, especially with the mobile-first...
Going beyond broad stereotypes, Gen Z IRL Indonesia identifies five distinctive personas that define how young Indonesians express themselves—both online and offline.
The partnership brings together Duolingo’s green owl mascot, Duo, and Tokopedia’s mascot, Toped — two well-known characters in Indonesia’s digital landscape that have often been linked by local internet users through memes and online commentary.
Indonesia – Agoda has partnered with hospitality group Archipelago International to expand accommodation options for travellers and strengthen both brands’ footprint across Southeast Asia. Under the partnership, 193 of Archipelago International’s properties—including urban business hotels, leisure resorts,...
Through the collaboration, MRT Jakarta passengers can now pay for train tickets using Yup’s integrated digital credit service. The initiative aims to enhance convenience and expand digital payment choices within Jakarta’s public transport ecosystem.
Jakarta, Indonesia — Unilever Indonesia’s oral care brand Pepsodent has introduced its first premium whitening toothpaste, ‘Pepsodent Ultra White’, as part of a new campaign unveiled at Jakarta Fashion Week (JFW). The launch marks the brand’s move into the beauty and fashion categories, traditionally...
It is not a rare occurrence that the Indonesian food and beverages sector is growing rapidly, with +7.5% year-over-year growth. Relatively, the industry has also grown to rely more on digital search for recipes, food trends, and even operational hacks. Hence, this became a double-edged sword: as the...
In the dynamic world of creative networks, balancing innovation with operational excellence is both an art and a science. Few leaders understand this better than Anne Mutia Ridwan, chief operating officer of Future Creative Network (FCN), who has been instrumental in shaping how the group harmonises...
Volare Advertising Network and its continued quest to create impactful work beyond local recognition
This ongoing commitment to both local depth and global excellence defines Volare’s identity today—an Indonesian agency with a global mindset, creating ideas that connect across borders without losing their roots.
Surabaya, Indonesia – Green SM, Indonesia’s first premium all-electric taxi service, has arrived in Surabaya, giving residents and visitors a cleaner, quieter, and smarter way to travel. To mark its debut, the company is offering discounts of up to IDR 50,000 per ride, encouraging the public to...
