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Tag: Creative agency

VMLY&R Malaysia reveals new strategic senior creative hires
VMLY&R Malaysia reveals new strategic senior creative hires
Posted on September 22, 2023
by Teddy Cambosa
This is part of the agency’s new vision of creative excellence, reinforcing VMLY&R’s positioning as a powerhouse for brand experience (BX) and customer experience (CX).
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MARKETECH-PHOTOS
Saatchi & Saatchi Australia names Mandie van der Merwe and Avish Gordhan as joint chief creative officers
Posted on September 19, 2023
by Aliza Carmona
Multinational communications and advertising agency Saatchi & Saatchi has appointed creative duo Mandie van der Merwe and Avish Gordhan as new chief creative officers in Australia.
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MARKETECH-PHOTOS
The Shout Group announces new major client, business wins
Posted on September 13, 2023
by Aliza Carmona
Influencer content agency The Shout Group has secured 15 new business wins this year, including major brands Pepsi, Wonda, Tropicana, Offspring, Mi Sedaap, Febreze, and Mr. DIY.
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Dentsu Creative appointed as RMIT’s creative agency for Australia, SEA
Dentsu Creative appointed as RMIT’s creative agency for Australia, SEA
Posted on August 30, 2023
by Teddy Cambosa
The agency is also responsible for building and strengthening RMIT’s presence in Vietnam as part of its country commitment which has seen the university invest in education, research, partnerships and campus infrastructure as Vietnam’s leading international university. 
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Star Alliance appoints The Secret Little Agency as global lead creative agency of record
Star Alliance appoints The Secret Little Agency as global lead creative agency of record
Posted on August 21, 2023
by Teddy Cambosa
The Secret Little Agency’s remit includes global brand and marketing strategy and communications development including brand and product campaigns. TSLA is the first APAC-based agency to be appointed as global AOR for Star Alliance.
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The Works unveil set of principles for generative AI implementation
The Works unveil set of principles for generative AI implementation
Posted on August 21, 2023
by Teddy Cambosa
Labeled as ‘trust marks’, these principles are an industry first that aims to signify the extent of human and AI contributions in crafting ideas and strategies.
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Lion & Lion announces new clients wins in SEA, expands agency team
Lion & Lion announces new clients wins in SEA, expands agency team
Posted on August 14, 2023
by Teddy Cambosa
Recently having secured domestic partnerships with five Malaysian and Singaporean brands, Lion & Lion sets its sight on steadfast growth, renewing a 3 year old partnership and expanding their creative and social team in the process. 
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Bandai Namco taps We Are Social Singapore as creative agency for SEA
Bandai Namco taps We Are Social Singapore as creative agency for SEA
Posted on August 14, 2023
by Teddy Cambosa
In time with their upcoming releases, the partnership with We Are Social Singapore aims to fortify Bandai Namco Entertainment Asia’s regional footprint to achieve greater success in Southeast Asia’s flourishing gaming community.
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Carousell launches quirky campaign for second-hand phones via creative agency BBB
Carousell launches quirky campaign for second-hand phones via creative agency BBB
Posted on August 10, 2023
by Teddy Cambosa
The campaign by BBB aims to instill trust in consumers considering a convenient second-hand phone purchase through Carousell’s 40-point check system that rigorously examines phone quality before being sold. 
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Global creative agency Amplify expands into SEA market with ‘Amplify Activate’
Global creative agency Amplify expands into SEA market with ‘Amplify Activate’
Posted on August 1, 2023
by Teddy Cambosa
With the company establishing roots in Singapore way back in 2020, they've set to expand with Amplify Activate, opening new offices in Thailand, Vietnam, Malaysia, Indonesia and the Philippines, bolstering their regional team to 40 employees.
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