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Tag: Creative agency

cimb appointment
CIMB names independent agency Chariot as creative partner in Malaysia 
Posted on June 23, 2026
by Julian Bartolome
Kuala Lumpur, Malaysia — CIMB Group has appointed Kuala Lumpur-based agency Chariot as a creative partner for its Malaysia brand team, marking one of the most significant creative account wins for an independent Malaysian agency in recent years. The appointment highlights the growing confidence brands...
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BLKJ Havas wins Singapore Tourism Board account, launches dedicated creative unit ‘The Block’
BLKJ Havas wins Singapore Tourism Board account, launches dedicated creative unit ‘The Block’
Posted on March 9, 2026
by Teddy Cambosa
Alongside the appointment, the agency has launched The Block, a bespoke offering dedicated to supporting the tourism board’s global marketing efforts.
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Grey reappointed lead creative agency for Coway Malaysia
Grey reappointed lead creative agency for Coway Malaysia
Posted on January 26, 2026
by Teddy Cambosa
The reappointment follows nearly a decade of collaboration, during which Grey has worked on Coway’s brand positioning and communications strategy.
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U mobile Naga DDB Tribal partnership AOR
Naga DDB Tribal named creative agency for U Mobile’s brand and marketing services in Malaysia
Posted on January 26, 2026
by Aliza Carmona
Kuala Lumpur, Malaysia – U Mobile, one of Malaysia’s mobile telco providers, has named Naga DDB Tribal as its creative agency of record, entrusting the agency with brand strategy, marketing communications, and ongoing creative development. The appointment, which follows a rigorous multi-agency pitch,...
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KFC SG x MAKER LAB
KFC Singapore taps Maker Lab to drive integrated creative and social strategy
Posted on January 7, 2026
by Sharona Nicole Semilla
Singapore — KFC Singapore has appointed Maker Lab as its full-service integrated creative and social agency under a three-year contract.  The move sees Maker Lab embed a specialist team of content creators, strategists, designers and performance specialists directly into KFC Singapore’s operations,...
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Agency Leadership Decoded: We Are Social’s Patt Nitikarn on embodying an agile and adaptive leadership
Agency Leadership Decoded: We Are Social’s Patt Nitikarn on embodying an agile and adaptive leadership
Posted on January 7, 2026
by Teddy Cambosa
In our latest Agency Leadership Decoded, we had the chance to catch up with Patt Nitikarn, managing director at We Are Social Thailand, to learn more of his leadership style, and his insights on being an effective adland leader through quick learning and understanding.
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MULLENLOWE MCCANN SG MERGER
McCann, MullenLowe unite to form integrated creative agency in Singapore
Posted on December 9, 2025
by Sharona Nicole Semilla
Singapore — McCann Singapore and MullenLowe Singapore will combine to form a single integrated creative agency, operating under the McCann Singapore brand, following Omnicom’s acquisition of Interpublic.  The move marks a strategic exception to the global realignment, which sees MullenLowe joining TBWA...
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VIRTUE NEW HIRES
VIRTUE Asia names next-gen leaders to turn cultural insight into brand impact
Posted on October 24, 2025
by Sharona Nicole Semilla
Singapore – VIRTUE Asia has expanded its regional client leadership team with the appointments of Jonathan Tan as account director and Tan Ja Lyn as senior account manager, deepening the agency’s investment in shaping brands where culture meets creativity. As account leadership evolves beyond client...
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Firestarter
Rayomand Patell launches integrated creative and technology agency Firestarter
Posted on October 17, 2025
by Lyene Marie Darang
Mumbai, India— Creative industry veteran Rayomand J. Patell has announced the launch of Firestarter, a new integrated brand communication, technology, and production agency in India. The agency aims to cater to founders, chief marketing officers, and chief executive officers seeking growth through brand...
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DDB Group Melbourne appointed as TAC’s new lead creative agency
DDB Group Melbourne appointed as TAC’s new lead creative agency
Posted on October 9, 2025
by Teddy Cambosa
The organisation said the process reflected the strength of Victoria’s creative services sector.
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