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Tag: Campaign

Canteen_Brave_Face_Campaign
Aussie cancer support org Canteen urges youth to "take off brave faces" in new campaign
Posted on November 16, 2021
by Kathleen Murata
The campaign aims to encourage the youth with cancer to take off ‘their brave faces’ and seek the help they need when times are tough.
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Carousell-Hong-Kong-11.11-Campaign
Carousell HK’s campaign encourages users to sell more amid 11.11 craze
Posted on November 15, 2021
by Teddy Cambosa
Instead of encouraging spending, Carousell invites users in their 11.11 campaign to sell of their underutilized items, and earn cash.
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Optus campaign
Telco Optus’ new ad shows great things can happen by saying ‘yes’
Posted on November 15, 2021
by Kathleen Murata
The campaign by Optus aims to raise funds to help Australian Wildlife Conservancy increase the population of Australian Gliders.
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Shangri-La WithHeart campaign
Shangri-La unveils ‘#WithHeart’ campaign to celebrate 50-year journey with Asia
Posted on November 15, 2021
by Kathleen Murata
The ‘#WithHeart’ campaign includes a short film series, which will tell the stories of young and passionate Asian culture makers.
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ALDI-Supermarket-Chain-Australia-Campaign
Supermarket chain ALDI invites Aussies to prep Christmas with utter gusto
Posted on November 15, 2021
by Teddy Cambosa
The ALDI Christmas campaign depicts Australians facing their Christmas preparations with utter excitement and creativity.
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Shopee 11.11_Flak
Behind eye-catching 11.11 discounts: The silent flak over Shopee’s 11.11 ad ft. Jackie Chan
Posted on November 14, 2021
by MARKETECH APAC
Free delivery, cashbacks, large price slashes: the shimmering offers this 11.11 by Shopee didn't stop others - both pros and mass audience - from noticing the fault in the e-commerce's latest ad.
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Aerogard Naturals HostHavas 2
Aerogard repellent pokes fun on consumers’ creative attempts at 'natural' remedies’ in new ad
Posted on November 11, 2021
by Kathleen Murata
The four 15-second spots by Aerogard seek to introduce Aerogard Naturals as a new ‘force of nature’ that is both effective and safe.
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Taboola-SmartAid-Dimensions-AI-Tech (1)
Taboola updates AI-powered tech for advertisers’ autonomous campaign management
Posted on November 10, 2021
by Teddy Cambosa
The all-new SmartAid dimensions now allows Taboola users to couple contextual and demographic data with more user dimensions on readers.
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Jim Carden Bastion Reputation
Jim Carden joins Bastion Reputation as new principal consultant for campaign, digital reputation
Posted on November 10, 2021
by Kathleen Murata
Jim Carden will be overseeing the critical practice as part of Bastion Reputation’s full-service offering.
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Riverina_DaringDairy
Dairy brand Riverina’s new campaign urges Aussies to make dinner ‘daring’
Posted on November 9, 2021
by Kathleen Murata
Riverina Dairy Co. has released a new campaign series, which aims to encourage consumers to make dinner adventurous.
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