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Tag: Australia

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Golf Australia unveils new brand revamp to encourage more people to play golf 
Posted on July 31, 2023
by Teddy Cambosa
Golf Australia has unveiled its new brand revamp, symbolising the evolving essence of golf as an increasingly inclusive sport that embraces various forms of play, aiming to inspire a greater number of Australians to participate in the game.
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Heineken Australia celebrates 150 years with nicknames in latest quirky campaign
Heineken Australia celebrates 150 years with nicknames in latest quirky campaign 
Posted on July 28, 2023
by Teddy Cambosa
The potential for their beer name to feature in Heineken's national campaign, on digital billboards, or on beer taps in chosen hospitality establishments around the nation serves as the main motivation for engagement.
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Sonos launches immersive audio experience campaign via creative agency Amplify
Sonos launches immersive audio experience campaign via creative agency Amplify
Posted on July 27, 2023
by Teddy Cambosa
Aiming to bring Sonos’ brand platform, “nothing feels like Sonos,” to Australia, Amplify’s creative theme employed the concept of ‘frisson’ which translates to goosebumps in French, defining the immersive sound’s ability to evoke deep emotions and elicit physical sensations.
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Paper Moose has appointed as agency of record for Mitsubishi Electric 
Posted on July 26, 2023
by Teddy Cambosa
Since its founding in Australia in 1974, this action represents a change in the company's creative direction and aims to promote long-term growth in its global residential, commercial, and industrial technology offerings.
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New Holland connects with farmers in first-ever national brand campaign
New Holland connects with farmers in first-ever national brand campaign  
Posted on July 25, 2023
by Teddy Cambosa
The people-driven campaign, with the slogan ‘We grow through what you go through,’ shows how New Holland continuously benefits from their relationships with customers.
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Paper Moose launches podcast series, unveiling the art of balancing purpose and profit in business
Posted on July 24, 2023
by Teddy Cambosa
Local agency Paper Moose has announced its own podcast series ‘The Mucky Middle’, which will focus on stories about the art of balancing purpose and profit across businesses
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Spartan Motor Company appoints DBC2 as marketing agency, to promote The Spartan in Australia
Posted on July 20, 2023
by Teddy Cambosa
Performance automobile manufacturer Spartan Motor Company has appointed DBC2 as its marketing agency of record. DBC2 has been tasked with developing the brand identity of Spartan Motor Company, including a new style, messaging, and brand strategy. 
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Coca-Cola
Coca-Cola launches new campaign for FIFA Women’s World Cup 2023 in ANZ
Posted on July 19, 2023
by Teddy Cambosa
Coca-Cola has launched its FIFA Women's World Cup 2023 campaign initiative titled ‘Believing is Magic’ which seeks to promote and improve the collective journey of the FIFA World Cup, generating enthusiasm among fans of football worldwide.
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Seven West Media renews partnership with Taboola
Seven West Media renews partnership with Taboola
Posted on July 19, 2023
by Teddy Cambosa
SWM has extended its cooperation with Taboola for an additional multi-year period after experiencing substantial growth across all of its digital platforms during the initial multi-year agreement.
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Bonds’ quirky campaign a delightful representation of repeated use of baby nappies
Bonds’ quirky campaign a delightful representation of repeated use of baby nappies
Posted on July 17, 2023
by Teddy Cambosa
Australia – Local underwear company Bonds has unveiled its latest campaign ‘The Never Ending Nappy’ to promote the launch of its new ‘Wonderbums’ reusable nappy in collaboration with Special Australia. Disposable nappies are a thing of the past, as this new product from Bonds is something that can be...
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