Tag: Australia
The campaign, which carries the tagline “Great Insurance, Obviously”, centres on the idea of a safety mat as a visual metaphor for protection, reflecting the role insurance plays in cushioning unexpected events.
The platform seeks to differentiate Skydeck from Melbourne’s well-known street-level attractions by positioning it as a place where the city’s sport, culture, events and everyday life can be viewed simultaneously from an elevated perspective.
Migliore will remain with the agency until the end of March to support a smooth transition for staff and clients.
Australia – Confidence in in-house media capabilities is continuing to rise, with nearly 86% of brands saying their in-house media agency rates are as good as or better than those offered by external agencies, according to a collaborative report by the In-House Agency Council (IHAC) and advertising consultancy...
The renewed agreement will see Nine continue to use Mantis’s technology across its news, lifestyle, sport and entertainment content, while also exploring deeper integration within its app environments, including the GoodFood app.
At Million Dollar Branders, brands are not just built—they are engineered to endure. Standing out for their rare integration of commercial intelligence, buyer psychology, and creative ingenuity, creating brand experiences that are both strategically precise and emotionally resonant. Every campaign...
Coles had also noted that Tiffany had worked closely previously with their Coles 360 team over the past twelve months.
More than half of Australians now say they want time to themselves, even as interest in collective achievement, fandom, and group participation continues to grow.
Bench Media has announced two senior promotions as part of its ongoing investment in leadership and operations. Nicole Jurke has been promoted to head of people & culture and will join the agency’s management team, while Ting Zhang has been appointed as financial controller.
Under the partnership, Lipton Ice Tea will be available at all bars across the Melbourne Park precinct, offering spectators a non-alcoholic beverage option during matches and off-court activities.
![[Campaign] Otherside x The Lad Collective](https://marketech-apac.com/wp-content/uploads/2026/06/Campaign-Otherside-x-The-Lad-Collective.jpg)