Tag: Asia Pacific
The changes at Singapore leadership follows APCO Worldwide's bolstering efforts in Asia-Pacific.
dentsu and Merkle B2B will manage the strategy, planning and buying for Lenovo with a focus on data convergence.
The new APAC leadership appointments at Yahoo target bolstering its ad and omnichannel offerings in the regional market.
Anita Munro will be steering GroupM's investment strategy across the burgeoning markets in the region.
The research by Trafficguard regarding ad fraud reveals that bots make up to 80% of all invalid traffic for travel advertisers.
The new research by Contentsquare unveils how most of APAC respondents are not responding well to retention strategies applied by online sites.
Out of the 22 newly-appointed members of The One Club, nine of those came from the Asia-Pacific region.
In his new role, Lou Wee will continue building VICE Media Group’s reputation as leaders of branded content in Asia and drive commercial partnerships.
Market research company Ipsos has launched its new online market research platform Ipsos.Digital in several key markets across the Asia Pacific.
The partnership between Livewire and Anzu first began in January when the two companies partnered to help APAC advertisers reach players in Roblox.
![[Rebrand] DDB Group x ALAB](https://marketech-apac.com/wp-content/uploads/2026/06/Rebrand-DDB-Group-x-ALAB.jpg)