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Tag: Artificial Intelligence

Virgin Atlantic taps Amperity to deliver AI-powered unified customer profiles
Virgin Atlantic taps Amperity to deliver AI-powered unified customer profiles
Posted on September 12, 2023
by Teddy Cambosa
As part of its ongoing data transformation, the travel company will use the CDP to create a personalised ecosystem and improve the digital experience.
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Sitecore announces AI integration to content, commerce solutions offering 
Posted on September 12, 2023
by Teddy Cambosa
OpenAI's ChatGPT has already been fully integrated into the company's suite of fully modular software solutions. By enabling marketers to integrate Generative AI capabilities into their Sitecore-driven marketing technology stack, this new feature, powered by Microsoft Azure OpenAI Service, improves efficiency,...
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TenMax, Infobip announce partnership to bring marketing automation, digital solutions to Indonesian market
Posted on September 11, 2023
by Teddy Cambosa
A significant channel partnership has been announced by TenMax, an AI Martech company with its headquarters in Taiwan, and Infobip, a global cloud communications platform. Through this partnership, marketing automation and digital transformation solutions will be made available to the Indonesian mar...
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Around 87% of SG customers want to know if they are communicating with an AI or human
Around 87% of SG customers want to know if they are communicating with an AI or human
Posted on September 11, 2023
by Teddy Cambosa
53% of customers in Singapore expect companies to understand their needs as they change. Furthermore, 85% of customers in Singapore expect faster service and 78% expect better personalisation as technology advances.
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How marketers shift towards embracing AI, enhancing CX, and entertainment in 2023
How marketers shift towards embracing AI, enhancing CX, and entertainment in 2023
Posted on September 11, 2023
by Teddy Cambosa
Data from the report indicates that 30% of CMOs prioritize strengthening customer relationships, while 28% focus on engaging with changing audiences, responding to evolving consumer behavior, representing diverse audiences, and adapting to new technology.
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HubSpot unveils new AI sales and marketing tools for SMBs
HubSpot unveils new AI sales and marketing tools for SMBs
Posted on September 7, 2023
by Teddy Cambosa
HubSpot AI, as well as the new Sales Hub features, will be aiming to leverage generative and predictive AI to assist clients on their own customer acquisition and communications journeys.
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TrafficGuard launches ‘Pmax Solution’ to reinforce Google Performance Max security
TrafficGuard launches ‘Pmax Solution’ to reinforce Google Performance Max security
Posted on September 6, 2023
by Teddy Cambosa
This solution allows TrafficGuard to detect and categorize invalid traffic, generated by Google's Performance Max AI wrongly recognising the ‘positive’ signals from illegitimate traffic, and optimizing towards these ‘users’.
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Industry leaders unite to discuss AI's role in achieving seamless customer experiences
Industry leaders unite to discuss AI's role in achieving seamless customer experiences
Posted on August 29, 2023
by Aliza Carmona
The webinar will host a panel discussion with some of leading industry experts in Asia Pacific to share their thoughts on how brands can revolutionise their current customer experiences to become more future-proof and efficient.
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Meltwater accelerates AI-driven growth in APAC with key strategic hires
Meltwater accelerates AI-driven growth in APAC with key strategic hires
Posted on August 15, 2023
by Teddy Cambosa
The new appointments are Huixan Yang as customer experience director, and Jeff Piniros as sales development director. These appointments are in line with Meltwater's expansion in the area, which has been centered on Southeast Asia and Japan.
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Twilio to incorporate customer-aware generative AI via OpenAI
Twilio to incorporate customer-aware generative AI via OpenAI
Posted on August 8, 2023
by Teddy Cambosa
Through this integration, Twilio clients will be able to use OpenAI's GPT-4 model to fuel new generative capabilities in ‘Twilio Engage’, the company's multichannel marketing solution built on the segment customer data platform, as a result of this integration. 
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