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Tag: Apparel

Xtep launches running-focused retail hubs in Jakarta, Kuala Lumpur
Xtep launches running-focused retail hubs in Jakarta, Kuala Lumpur
Posted on January 22, 2026
by Teddy Cambosa
According to the company, the new hubs are designed to function beyond traditional retail formats, serving as touchpoints that connect online platforms with offline experiences and community participation. This approach is intended to support long-term engagement among runners across Southeast Asia.
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PUMA signs multi-year global team kit, apparel partnership with McLaren Racing from 2026
PUMA signs multi-year global team kit, apparel partnership with McLaren Racing from 2026
Posted on January 21, 2026
by Teddy Cambosa
Under the agreement, PUMA will design and supply team kit and apparel focused on performance and fan engagement. The collaboration also includes replica and lifestyle collections aimed at extending the McLaren Racing brand beyond the track.
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UNIQLO x OLD CHANG KEE
UNIQLO, Old Chang Kee serve up a nostalgic taste of Singapore
Posted on October 9, 2025
by Sharona Nicole Semilla
Singapore – UNIQLO Singapore is teaming up with heritage snack brand Old Chang Kee to serve up a fresh flavour of fashion this October.  Launching on October 17, the new UTme! collection features seven T-shirt designs and six embroidery options inspired by the nation’s beloved Curry’O and Old Chang...
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H&M X IPG
H&M weaves new East Asia media partnership with IPG Mediabrands
Posted on October 9, 2025
by Sharona Nicole Semilla
Singapore – Swedish fashion giant H&M has appointed IPG Mediabrands’ specialist unit, Team Mavericks, as its media agency of record across East Asia, following a highly competitive pitch covering Singapore, Japan, South Korea, Malaysia, Vietnam and the Philippines. The win marks the first time H&M...
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UNIQLO SG RELAUNCH
UNIQLO Orchard Central flagship reopens, blends global retail innovation with SG culture
Posted on September 24, 2025
by Sharona Nicole Semilla
Singapore – UNIQLO will reopen its Orchard Central global flagship store on September 26, unveiling a refreshed space that blends global LifeWear essentials with a distinctly local touch.  Shoppers can expect a reimagined store journey, exclusive designs, and a celebration of Singapore’s culture...
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Lewis Hamilton signed as lululemon’s new brand ambassador, to star in ‘No Holding Back’ global campaign
Lewis Hamilton signed as lululemon’s new brand ambassador, to star in ‘No Holding Back’ global campaign
Posted on February 25, 2025
by Teddy Cambosa
The campaign highlights the dedication it takes to be a champion through the rigours of daily physical and mental training, highlighting the latest men’s training apparel, including the brand’s Metal Vent Tech franchise.
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R.M. Williams appoints WiredCo. as global digital media partner
R.M. Williams appoints WiredCo. as global digital media partner
Posted on September 1, 2022
by Teddy Cambosa
WiredCo’s mandate covers paid search, shopping, display, broadcaster video on demand (BVOD), and off-page management of the brand’s Meta, Pinterest and YouTube channels.
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The Souled Store uses quirky films to promote ‘Supima’ collection lineup
The Souled Store uses quirky films to promote ‘Supima’ collection lineup
Posted on July 20, 2022
by Teddy Cambosa
The new quirky films by The Souled Store aims to promote the brand's new clothing apparel brand.
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Levi Strauss announces new commercial endeavours in East Asia
Levi Strauss announces new commercial endeavours in East Asia
Posted on April 12, 2022
by Teddy Cambosa
Levi Strauss has announced a slew of commercial endeavours centred around its East Asia presence, including launching new stores.
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OX-Street-Labs-Experimental-Creative-Studio-Sneakers-Apparel
Ox Street launches Asia-centric experimental creative studio
Posted on April 16, 2021
by Teddy Cambosa
The new creative studio by Ox Street aims to showcase the uniqueness of Asia-centric apparel limited editions.
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