Tag: anz
The agency won the account after a rigorous four-stage tender process between an undisclosed number of agencies across Australia and New Zealand.
OpenX Technologies, Inc. has appointed Emma Gronow as its new buyer development director for the ANZ, bringing her extensive experience in digital, mobile, and TV to strengthen OpenX’s programmatic and data-driven solutions across the region.
Preston will be taking over from Olivia Warren, who has been promoted to Global Managing Director of Traverse32, IPG’s independent development and production studio based in New York.
According to the study, people’s desire for more playfulness and humor in their lives extends to their expectations of brands.
To bolster its direct-to-consumer strategy, Levi Strauss & Co. has appointed commercial leader Jude Celedin as the new general manager for the Australia and New Zealand (ANZ) market.
Most recently she led FreeWheel’s buy-side business in North America, and was instrumental in the launch of a number of product innovations; including FreeWheel’s programmatic marketplace, identity and measurement solutions, and linear addressable capabilities.
Age Concern New Zealand has teamed up with ANZ Bank and advertising agency TBWA\NZ to launch a new campaign designed to protect older individuals from growing threats of scams.
In an exclusive conversation with MARKETECH APAC, Voronova stated that her new role consolidated ASEAN and Australia/New Zealand (ANZ) into 1 cluster with a total scope of 8 markets, which is strategically important and well-positioned to capitalise on the broader growth opportunities for Goodyear in...
The partnership approaches handwashing from a fun standpoint, using a trusted role model and music to build memory structures that teach children to wash their hands properly.
Rowley also blamed the licence partners facing financial headwinds and instability in the corporate world, as well as the overall decline of the advertising market and the rise of social media platforms for news.
