Tag: AI
For MARKETECH APAC’s latest Milestone Series, we spoke with Rajiv Lamba, CEO and founder of SurveySensum and global managing director of NeuroSensum, to talk about one of his greatest milestones — creating an innovative AI-powered solutions platform to uncover deep consumer insights and democratise market...
Around 82% of brands using AI to streamline workflows and automate content generation have experienced increased operational efficiency, market research by CleverTap revealed.
With this in mind, HubSpot’s research stated that a significant majority (81%) of Singaporean businesses said that they've evolved more in the past four years than the previous two decades due to these emerging trends - giving the highest level of disruption across all countries surveyed.
Global digital experience software company Sitecore has announced the appointment of Dave O’Flanagan as its new chief executive officer, along with a series of key leadership and board changes to drive innovation and growth.
In the ever-evolving marketing landscape, one technology emerges as the potential linchpin – Gen AI. Revered for helping businesses move further, faster and more efficiently, does it also hold the key to a new way of marketing?
AI digital behaviour aggregator SQREEM Technologies has announced it has acquired Melbourne-founded programmatic business Trade Indy to bolster their ongoing global expansion plans.
o help marketers unlock the potential of AI in customer engagement at a time when it matters the most, MARKETECH APAC returned with an exclusive webinar last January 24 titled “What’s NEXT 2024: Customer Engagement in Asia”, which aimed to impart valuable insights to marketers on how to properly integrate...
Eagle Eye, the SaaS business carrying out loyalty, personalised promotions, and omnichannel marketing solutions for retail, travel, and hospitality brands, has unveiled ‘EagleAI,’ a modular, customer-centric data science solution powered by AI built specifically for the grocery and retail sectors.
Melbourne, Australia – With the widespread adoption of AI in various industries, the latest report from Media Collateral revealed a significant percentage in the incorporation of generative AI among communication professionals throughout the Asia Pacific region, with marketers and journalists emerging...
Global commerce company CommerceHub has announced its rebranding to Rithum, bringing together multi-channel commerce solution ChannelAdvisor, distributed inventory platform Dsco, and UK-based AI startup Cadeera under a single name.
