The ad-supported plan by Netflix will first roll out in the United States, Canada, Australia, Brazil, France, Italy, Germany, Japan, Korea, Mexico, Spain and the United Kingdom.
The platform will empower the teams in Havas Media Group to leverage DoubleVerify’s actionable insights to effectively achieve their digital campaign objectives.
Called 'Agency Leadership Decoded', the new series will be inviting leaders of top creative agencies in the region to share how they are using the same passion for creativity in strategising their leadership direction.
The ad, conceptualised by BBDO Singapore, brandishes an energetic and effervescent tone to emphasise the awakening effect – or the ‘Kopiko effect’ – of taking Kopiko when you have trouble staying awake.
Through this strategic partnership, BPA and Summit Media will offer advertisers ‘Reserved Media’ - an ad solution that allows advertisers to target Summit Media’s YouTube channels.
Incorporating HUAWEI Ads multiple targeting options such as location, demographics and user behaviour into Kumu’s ad strategy brought about greater brand exposure to a diverse audience base.
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