Tag: Advertising
Open to Malaysians who are full-time lecturers in advertising and marketing communications until, 4As scholarships for the IPA Foundation Certificate are focused on improving competency of teaching for the respective fields.
The 3-minute ad, entitled ‘Live Life to the Fullest’, offers viewers a mother-daughter story that highlights the value of being able to love now before it’s too late.
Vistar Media, the global provider of programmatic software and digital signage solutions for out-of-home (OOH), announces a partnership with Ten Square, the largest outdoor LED display in Singapore.
IAS will now provide valuable third-party affirmation that brands running ads on X are appearing in brand safe and suitable environments as defined by the Global Alliance for Responsible Media (GARM) framework.
Under the partnership, Digichive and LMX launched the first programmatic guaranteed campaign at NAIA International for a BPO company, marking the Philippine’s first-ever indoor programmatic-enabled screens.
The partnership will have WPP looking to use Spotify to develop integrations that provide Spotify’s first-party occasions insights to help clients understand aggregated listening patterns in order to inform more creative and effective digital audio advertising strategies.
Being a part of Stellar Ace’s ‘Green Journey’ workflow, the new offering will be focusing on sustainability, considering the entire life cycle of each client’s advertising campaign, from the supplies and processes used, to end-of-life recycling.
For this campaign, Adani Wilmar teamed up with advertising agency DDB Tribal and ad-filmmaker Prakash Varma for a 40-second film titled ‘Khushboo Kuchh Khaas’, which helps viewers visualise the aroma of Basmati
With the launch of the total media quality for the YouTube product suite, IAS now offers viewability and invalid traffic measurement for YouTube shorts' rapidly expanding inventory, ensuring advertisers that real users are viewing their ads.
Cartelux secures AU$3m investment to further develop software solutions for the advertising industry
Australia – Cartelux, an adtech software company, has secured an AU$3m post-seed investment from TEN13 and the Queensland Government through Queensland Investment Corporation (QIC). The investment will fuel Cartelux’s ongoing growth and the development of innovative software solutions for the advertising...
