Jose Carlo C. Flordeliza is the Chief Marketing Officer at Kindred Health, leading growth and brand strategy for the leading femtech company in the Philippines. Previously, he founded PetPal at 917Ventures and held roles at Globe Telecom and Evident Communications. A marketing expert across healthtech and SaaS, he is also a published fictionist and lecturer in creative writing and fiction studies. Carlo was named a Tatler Gen T Leader of Tomorrow in 2024.