Category: Technology
The research by Trafficguard regarding ad fraud reveals that bots make up to 80% of all invalid traffic for travel advertisers.
Total Experience Management platform Alida has announced technology-driven CX consulting company Blink CX has become a member of its Partner Network.
With the new initiative, Switch and Sitecore will be helping companies align and accelerate their digital transformation agenda.
DXP platform Magnolia's expansion in Indonesia aims to deepen the company's stride in the Asia Pacific region.
Australian tech innovator Curiious has announced the launch of the ‘plug and play’ version of its award-winning metaverse platform.
SparkX will be leveraging Hivestack’s DSP to bring global automation and performance measurement to its clients’ campaigns in DOOH.
The expanded partnership with Microsoft entails a multi-year Azure engagement to further enable the innovation of Outbrain’s media platform.
The SAP Labs in Singapore will be the first in SEA for SAP with the aim of catalysing deep technology such as artificial intelligence.
The partnership will be deploying a purpose-built content management system (CMS) that will manage the roadside DOOH network.
This means advertisers working with Anzu have access to third-party viewability verifications and in-view metrics by Oracle Moat.
![[Partnership] Sanrio IP](https://marketech-apac.com/wp-content/uploads/2026/07/Partnership-Sanrio-IP.webp)