Category: Southeast Asia
Instead of showcasing the final campaign song, FWD in Thailand showed how a composer developed the lyrics aimed at the message of the 'meaning of life'.
Even before it all started, social media has already been greatly woven into our lives. Now our dependence on it had just taken a whole 'nother meaning.
The account win lasted for two rounds, which ended up Audi choosing BBDO Singapore due to their localized proposal, while still maintaining global awareness.
Besides launching AnyTag's new features, martech company AnyMind Group opens up its influencer marketing platform to other agency types.
Ridwan has previously been the CEO of leading agencies Ogilvy, Leo Burnett, and Publicis Groupe in Indonesia.
The acquisition will see marketing agency Entropia complementing the capabilities of Accenture's digital arm.
The acquisition between SQREEM and Gamma SSP entails unlocking a large clientele base of clients looking forward to expand their programmatic campaigns in SEA.
The latest report from Isentia breaks down the various instances of the good and bad moments of alcohol and tobacco brands in the Philippine online context.
Antsomi has expanded its Southeast Asia presence with its entry in Indonesia.
Biometric payment systems such as facial recognition and retina tech are some of the new tech features Filipinos look into, new study from Visa shows.
