Category: Southeast Asia
As global and regional structures collide with the need for hyper-relevant execution, brands are being pushed to rethink how they balance scale with specificity, consistency with creativity, and technology with human insight.
It also noted that said app is using the “Atome” name and logo without authority. As of this writing, the app remains listed on the Apple App Store.
Singapore – Ministry of Home Affairs Singapore has launched a new public awareness film under its SGSecure initiative, aimed at encouraging vigilance in public spaces. Developed in partnership with VML Singapore, the short film “Bye Tech Neck” highlights how mobile phone use can reduce situational awareness,...
Jakarta, Indonesia – Digital Sea McCann has recently appointed Roma Das as its new managing director in Indonesia, marking a strategic step in the agency’s evolution toward a future-ready, digitally-led creative powerhouse. In her new role, Roma will oversee the agency’s operations, talent, and strategic...
Bangkok, Thailand – Shield Insurance Broker has launched a micro drama series with VML Thailand to promote its “After Shit Happens Service”, turning insurance mishaps into fast-paced, episodic storytelling built for social media. The series follows a string of chaotic, everyday disasters—from accidents...
To win in 2026, brands must move from being "commodities" to "trusted partners."
Singapore – UNIQLO will stage its first AIRism Cooling Station pop-up at Orchard Central from April 10 to 19, offering visitors a hands-on look at its cooling fabric technology in one of Southeast Asia’s most humid urban environments. The activation places AIRism, UNIQLO’s innerwear line designed for...
Manila, Philippines – Digital lending platform Skyro has introduced a new podcast series, ‘PISOlophy’ (Peso-philosophy) as part of its efforts to encourage more open and accessible conversations about personal finance among Filipinos. The podcast is hosted by Ginelle Sequitin, a financial adviser, and...
Bangkok, Thailand – Hakuhodo Thailand has announced a leadership restructuring, appointing Koki Ito as group chief executive officer and Jirapat Kanchanosot as group co-chief executive officer. The move reflects the agency network’s efforts to strengthen its organizational capabilities and enhance collaboration...
The initiative aims to support dentists, dental students and oral care advocates in improving their digital storytelling and content creation skills so they can communicate oral health advice more effectively on social media.
