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Category: Southeast Asia

Ex-Desaru Melissa Sandhu joins Prince Court as head of sales, marketing
Ex-Desaru Melissa Sandhu joins Prince Court as head of sales, marketing
Posted on August 3, 2022
by Teddy Cambosa
Melissa Sandhu said that in her new role at Prince Court, she will be bridging the company’s business goals with the elevation of its hospital experience and clinical excellence.
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Sieg Penaverde appointed as Ogilvy Indonesia’s Group CEO
Sieg Penaverde appointed as Ogilvy Indonesia’s Group CEO
Posted on August 3, 2022
by Teddy Cambosa
Sieg Penaverde leads an Ogilvy Group powered by close to 300 experts in brand communication and activation, digital experience, public relations.
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Subway Malaysia unveils first-ever localised sandwich wrapper dedicated to Malaysia Day
Subway Malaysia unveils first-ever localised sandwich wrapper dedicated to Malaysia Day
Posted on August 3, 2022
by Teddy Cambosa
The bespoke wrapper by Subway Malaysia for Merdeka Day features comic interpretations of Malaysian landmarks, national icons, and their local mascot.
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Far East Organization hands media mandate to Arena Media
Far East Organization hands media mandate to Arena Media
Posted on August 2, 2022
by Teddy Cambosa
Arena Media replaces PHD Singapore, the previous incumbent agency. 
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Kumu, Huawei Ads announce collaborative partnership to enhance UX through advertising
Kumu, Huawei Ads announce collaborative partnership to enhance UX through advertising
Posted on August 2, 2022
by Teddy Cambosa
Incorporating HUAWEI Ads multiple targeting options such as location, demographics and user behaviour into Kumu’s ad strategy brought about greater brand exposure to a diverse audience base.
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SEA marketing leaders gather to discuss mobilising consumer insights into groundbreaking marketing
SEA marketing leaders gather to discuss mobilising consumer insights into groundbreaking marketing
Posted on August 2, 2022
by MARKETECH APAC
The industry discussion talked about how brands can best leverage marketing intel to breathe life into ingenious brand and product marketing.
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New GoTyme Bank to now officially become a player in PH banking
New GoTyme Bank to now officially become a player in PH banking 
Posted on August 2, 2022
by Teddy Cambosa
GoTyme Bank received its certificate of authority from the Philippines' central bank BSP on July 29 this year.
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Kingdom-Digital-and-Hakuhodo
Malaysia-based digital creative agency Kingdom Digital now part of Hakuhodo Inc. Network
Posted on August 2, 2022
by Jean Cabico
This move by Kingdom Digital will help Hakuhodo Inc. achieve business growth and expansion in Malaysia and ASEAN region.
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Allianz-PNB-Life-Who's-A-Good-Human
Allianz PNB Life’s new ad spotlights insurance agents like a man’s best friend
Posted on August 1, 2022
by Jean Cabico
The latest campaign spotlights Allianz PNB Life’s insurance protection, as well as its insurance agents called ‘Life Changers’.
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PH actress Yassi Pressman launches local play-to-earn platform
PH actress Yassi Pressman launches local play-to-earn platform
Posted on July 29, 2022
by Teddy Cambosa
According to Pressman, her new play-to-earn venture will help all types of gamers have the greatest experience possible.
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