Category: Southeast Asia
The conference aimed at uniting industry leaders, marketing experts, and tech innovators in exploring the latest trends, strategies, and technologies driving the evolution of retail and e-commerce in the region.
Indonesia – The Ministry of Tourism has officially launched ‘Event by Indonesia,’ a digital platform that serves as a centralised hub for discovering events across the country. Accessible via its official website and Instagram account, the platform offers information across seven event categories: Music,...
Havas Play SG launches ‘SG60 Social Boost’ to help brands turn social strategy into business results
Recognising these challenges, Havas Play, a social-first creative agency, has partnered with customer engagement platform Emplifi to develop a strategic audit framework. The audits aim to uncover blind spots in brand strategies, identify new growth opportunities, and provide actionable recommendations...
The program will feature thought-provoking discussions on proven practices to maximise customer relationships, as well as opportunities to connect with like-minded professionals passionate about creating meaningful experiences.
To support its launch, the brand teamed up with Singapore-based content creator and entrepreneur Willabelle Ong, whose creative and pragmatic persona aligns with the new offering’s target market—modern professionals seeking substance over show.
In an exclusive interview with MARKETECH APAC, Christine opens up about her vision for the agency, her past experiences on the client side, and the evolving landscape of advertising in Malaysia.
Retail chain Lotus’s is giving out coupons that only appear after the rain, encouraging visits to the stores during the rainy season.
The campaign work begins immediately, with the first wave of communications slated for launch in the fourth quarter of 2025.
Converge ICT Solutions is shifting from a telecommunications provider to a technology company.
Honda and Dentsu Thailand are advocating for children’s safety on the road through their latest campaign launch.
