Category: South Asia
DDB Mudra Group has promoted its current national strategy head, Menaka Menon, to the role of president and managing partner for growth and strategy to lead the agency’s South office.
The 2024 Adobe Digital Experience Partner Awards were announced during the event, recognising alliance partners who have made substantial contributions to joint customer success, demonstrated proficiency in Adobe technology, and have continued to expand their Adobe practices in the Indian market.
For CleverTap, it aims to provide brands with the next generation of AI capabilities required for building human-like knowledge of customers and efficiently delivering personalised experiences that resonate with them, hence enhancing customer lifetime value.
Multinational pizza restaurant chain Pizza Hut has recently appointed Michelle Wong as its newest marketing director for South Asia to drive growth and elevate brand visibility across all channels.
In a bold and disruptive campaign by Dentsu Creative, Gulf Oil has decided to hand over the reins of its advertising to the fans, giving them a chance to showcase their love and loyalty for the team, while the players focus on their training and the game.
Sony Pictures Networks India (SPNI) has forged a three-year media partnership with Formula E to broadcast all Formula E races live on Sony Sports Network and Sony LIV across the Indian subcontinent.
In the campaign, Samsung had stationed Galaxy Buds2 Pro with Active Noise Cancellation earbuds, along with Samsung Galaxy S9 series tabs at some the noisiest places in the city. People were invited to come and experience the library with a teaser message – Any place is a good place to read.
Digitas India, the connected marketing agency within the Publicis Groupe, has announced it has won the digital creative mandate of multinational food company and global olive oil producer Deoleo India.
India-based homegrown and diversified communications group Madison World has announced its latest brand refresh ahead of its 36th anniversary celebration.
22feet Tribal Worldwide appointed Axon Alex as head of strategy to lead the agency's strategic planning. In addition, Shikha Davessar has been promoted to EVP and head of client business. Both individuals will report directly to Vanaja Pillai, president of 22feet Tribal Worldwide.
