Category: Marketing
A new study by ASCI and Kantar demonstrates how gender representations in advertising have a positive impact on business.
As part of the partnership, ONE Esports will produce a Wild Rift esports video series titled WCS x ONE Presents: Rift Week! which comprises a five-part episode about WCS that will delight fans.
The new Raya film invites viewers to consider changes in culturally defined stereotypical roles as people reframe their views.
According to its head for media Rajiv Dubey, they are happy to join hands with dentsu X that they consider has been responsive to Dabur's needs and appreciative of their brand vision.
In addition, the new business Digital Studio by APRW will drive its suite of digital services alongside APRW’S thriving PR practice.
FCB Malaysia has rebranded as FCB SHOUT, five years after co-owners Shaun Tay and Ong Shi-Ping acquired FCB's businesses in Malaysia and became 100 percent, local owners and operators.
This major brand campaign by XYXX, alongside The Womb, pushes the viewers to choose the ‘play your way’ philosophy even in life situations.
Talisman will work throughout the ONE Championship product line, including live events, broadcast content, and ONE Esports, and identify new revenue streams in priority commercial territories.
Inwon's new role is to educate and raise awareness about media quality and how IAS solutions can help clients achieve efficiencies and make online advertising a safe place for advertisers and publishers alike.
Vanaja Pillai will lead the creation and delivery of effective development opportunities rooted in the company’s purpose and growth strategy.
