Category: Marketing
For Amitabh, ‘Together, limitless’, which was done alongside McCann, is the external reflection of the brand’s internal transformation into a strategic partner that can orchestrate this complex digital landscape.
Bangkok, Thailand – The Tourism Authority of Thailand (TAT), in collaboration with the Kao Kon La Kao Foundation and Hat Yai Municipality, organised a community walking event in southern Thailand as part of efforts to support tourism recovery in the region following floods in late 2025. Held on 8 March...
The Retail & E-Commerce Excellence Awards (REA) 2026 is open to all retail and e-commerce brands, agencies, and tech organisations operating within the Asia Pacific.
South Korea – Samsung has released a three-minute film for its Galaxy brand that focuses on human connection and imagination, extending the brand philosophy of ‘Life opens up with Galaxy’. The film was created in collaboration with Cheil Korea and director Tom Hooper and premiered during the opening...
Melbourne, Australia – Race week in Melbourne strays off the circuit as PUMA and McLaren Racing staged a beachside fan activation called Ignition Beach at St Kilda Beach, bringing together creators and fans from Southeast Asia and Oceania in the lead-up to the new Formula One season. The event drew a...
Manila, Philippines – In celebration of Women’s Month, advertising agency Passionade Creative has launched a content series aimed at recognising the contributions of women in the Philippines’ brand and creative industries. The first instalment of the initiative, ‘Brand Herstory Lessons’, seeks to highlight...
Bangkok, Thailand – CP AXTRA’s retail chain Lotus’s has partnered with MC Group to launch “Lotus’s Tournament 2026,” a sports and gaming competition aimed at young athletes across Thailand. The tournament will feature five events: Beyblade, Tamiya, card games, basketball, and Rubik’s Cube. Qualifying...
According to the companies, the film centres on the symbolism of a sampin—a traditional Malay sarong—used to represent the connection between past and present, as well as the continuation of family traditions and memories.
Singapore – LePub has strengthened its top ranks as it names Ete Davies as global chief operating officer, tasked with tightening operations and scaling delivery across its international footprint. Davies will oversee global business operations, client delivery, and product management, while helping...
The partnership aims to support Tune Talk’s ongoing digital transformation by improving the usability and performance of its website and mobile app.
