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Category: Marketing

Julie’s latest Raya film an emotional rollercoaster on seeking the true meaning of forgiveness
Julie’s latest Raya film an emotional rollercoaster on seeking the true meaning of forgiveness
Posted on March 3, 2025
by Teddy Cambosa
The short film centres around the life of Johan, a man who has spent his life running from his problems and past. Played by the popular Malaysian actor Fimie Don, Johan’s life was anything but easy.
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Twilio, Singtel team up to equip Singaporean businesses with RCS messaging
Twilio, Singtel team up to equip Singaporean businesses with RCS messaging
Posted on March 3, 2025
by Aliza Carmona
The collaboration allows businesses in Singapore to reach their customers directly to their mobile inboxes without compromising data security.
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Zitcha appoints Jim Kane as global vice president of sales
Zitcha appoints Jim Kane as global vice president of sales
Posted on March 3, 2025
by Teddy Cambosa
In his new role, Kane will be responsible for defining and executing Zitcha’s global sales strategy, driving revenue growth and expanding the company’s international footprint. He will lead and develop a high-performance sales team, and foster relationships with key retailers, brands, and advertising...
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Eugene Lee announces departure from McDonald’s after 15-year stint
Eugene Lee announces departure from McDonald’s after 15-year stint
Posted on March 3, 2025
by Teddy Cambosa
In a LinkedIn post, Eugene stated that it is time to step out of his comfort zone and explore a world beyond McDonald’s, using the skills he has learnt at this brand to build new things.
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Star Media Group promotes Lydia Wang as chief operating officer
Star Media Group promotes Lydia Wang as chief operating officer
Posted on March 1, 2025
by Teddy Cambosa
Additionally, she has been serving on the Council of the Malaysia Digital Association (MDA) since 2020 and will continue her tenure through 2026, advocating for digital transformation and innovation within the industry. 
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Anker Innovations launches AR campaign to ‘charge up’ SEA
Anker Innovations launches AR campaign to ‘charge up’ SEA
Posted on February 28, 2025
by Aliza Carmona
Anker Innovations, a mobile charging and consumer electronics company, has launched its latest campaign to ‘charge up’ Southeast Asia.
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ktsp carlsberg official partner 2025
Carlsberg Hong Kong named official beer partner of Kai Tak Sports Park
Posted on February 28, 2025
by Aliza Carmona
Hong Kong – Carlsberg has signed a partnership agreement with Kai Tak Sports Park (KTSP), securing the rights as the venue’s official beer provider.  As the official partner, Carlsberg will provide its beverages to visitors at the venue, aiming to enhance the overall event experience at KTSP. Beyond...
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Foxtel tapped as launch partner for Max in Australia following WBD partnership
Foxtel tapped as launch partner for Max in Australia following WBD partnership
Posted on February 28, 2025
by Teddy Cambosa
As launch partner, Max’s expanded content offering will be available to Foxtel’s 1.4m residential subscribers at no additional cost to their Foxtel subscription. In addition, the Max app will be available on Hubbl, offering easy access with seamless integration into the user interface.
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Central Narcotics Bureau combats drug abuse among youth with escape room activation
Central Narcotics Bureau combats drug abuse among youth with escape room activation
Posted on February 28, 2025
by Aliza Carmona
The Central Narcotics Bureau (CNB) has unveiled its latest anti-drug abuse campaign to combat the youth’s increasing exposure to illegal drugs.
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REV Media Group, Remix join forces to boost affiliate marketing offering in Malaysia
REV Media Group, Remix join forces to boost affiliate marketing offering in Malaysia
Posted on February 28, 2025
by Teddy Cambosa
With REV Affiliate+, brands can amplify their visibility, optimise performance-based marketing, and achieve measurable growth—all through a seamless, data-driven platform.
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