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Category: Marketing

club med appointment leadership esap china
Club Med overhauls APAC leadership, taps Rachael Harding to lead ESAP region
Posted on May 20, 2025
by Aliza Carmona
Singapore – In a bid to sharpen its regional focus and unlock new growth opportunities, Club Med has unveiled a major restructuring of its Asia Pacific operations, including the consolidation of business units and key leadership appointments. As part of its major restructuring, Club Med is consolidating...
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Ogilvy APAC unifies social marketing offerings under Social@Ogilvy banner
Ogilvy APAC unifies social marketing offerings under Social@Ogilvy banner
Posted on May 20, 2025
by Aliza Carmona
Ogilvy APAC has consolidated all its social marketing offerings under the Social@Ogilvy banner, providing a suite of solutions for its clients in the region.
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samsung vision ai 2025 global tv ad campaign
Samsung reimagines the TV experience with ‘Vision AI’ in new campaign by Cheil Seoul
Posted on May 20, 2025
by Aliza Carmona
South Korea – Samsung Electronics’ newest global campaign puts the spotlight on ‘Vision AI’, revealing how it transforms traditional TV viewing into a smart, user-centric experience. Developed by Cheil Seoul, the global spot for Samsung Vision AI shifts the focus from what’s on the screen to how...
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LePub Singapore names Penny Sadlier as managing director; strengthens creative department with appointments
LePub Singapore names Penny Sadlier as managing director; strengthens creative department with appointments
Posted on May 20, 2025
by Aliza Carmona
Creative agency LePub Singapore has appointed Penny Sadlier as its new managing director to strengthen its leadership capabilities.
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TEAM LEWIS Australia scores three technology client wins
TEAM LEWIS Australia scores three technology client wins
Posted on May 20, 2025
by Teddy Cambosa
Noted by the local industry knowledge and enthusiasm brought by the team in respect to their businesses, each of the global tech leaders identified TEAM LEWIS Australia as their ideal partner to provide strategic consultancy and implementation across their communications efforts in Australia and New...
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coca cola china bottle campaign main
Coca-Cola revives ‘Share a Coke’ campaign in China with persona-themed bottles
Posted on May 19, 2025
by Aliza Carmona
China – Coca-Cola has brought back its iconic ‘Share a Coke’ campaign, launching a new China-focused initiative that features personality-themed bottles designed to spark fun and meaningful connections among friends and family. Developed by WPP Open X and led by Ogilvy Shanghai, Coca-Cola’s latest iteration...
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Carro revitalises iconic ‘No Drama’ ad series in 10th anniversary campaign
Carro revitalises iconic ‘No Drama’ ad series in 10th anniversary campaign
Posted on May 19, 2025
by Aliza Carmona
Online used car platform Carro is reviving its award-winning ad series in its latest campaign for its 10th anniversary.
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IKEA Australia launches 360-degree brand campaign ‘Just the Start’ for 50th birthday
IKEA Australia launches 360-degree brand campaign ‘Just the Start’ for 50th birthday
Posted on May 19, 2025
by Teddy Cambosa
To celebrate this milestone, IKEA Australia has launched a 360-degree brand campaign ‘Just the Start’ – reflecting on the impact it has had on Aussie homes over the last five decades, and acknowledging IKEA is ready to do so much more Down Under for the next 50 years. 
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Rohan Mahajan (OMG Indonesia)
Agency Leadership Decoded: OMG Indonesia’s Rohan Mahajan on scaling local relevance through talent, tech, and cultural fluency
Posted on May 19, 2025
by Aliza Carmona
In Indonesia’s high-stakes marketing arena, agility isn’t optional—it’s everything. From navigating hyperlocal nuances to staying ahead of digital shifts, brands need more than just media buying—they need partners who can decode complexity and deliver results with speed and purpose. Omnicom Media Group...
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Circles.Life offers free access to OpenAI-powered tools for subscribers
Circles.Life offers free access to OpenAI-powered tools for subscribers
Posted on May 19, 2025
by Aliza Carmona
Digital telco Circles.Life is providing its subscribers free access to CirclesAI, a tool powered by OpenAI’s latest models.
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