Category: Main Feature
We spoke with the digital agency behind the recent launch of Shangri-La's newly rebranded loyalty programme – Shangri-La Circle.
The industry discussion talked about how brands can best leverage marketing intel to breathe life into ingenious brand and product marketing.
What are the pillars that fortify the highly immersive digital space of the metaverse? Let's talk about it in the episode 2 of our Metaverse Series.
Dentsu Creative India made history by being the first Indian agency to bag the 'Agency of The Year' award at Cannes Lions 2022–here's how they did it.
MARKETECH APAC, in partnership with Celtra, gathered marketing leaders of various industries in the Philippines to share their brands' current strategies in creative. brand identity, and automation.
As travel restrictions are now being lifted globally, we have deep dived into the marketing efforts of the Philippine tourism sector.
Home Credit in PH recently launched the 'Payo Para sa Life' radio program for financial literacy – this is our Top Story for the month.
We've been following the wave of corporate boycotts against Russia since the start of war, but now, we hear out from a Russian ally that continues to do business across the world. Check it out.
In the interview, Alberto shares his insights on the advertising and PR industry as it comes out of the pandemic, and also lets us in on Havas' plans for the SEA region as it meets the new emerging trends of the marketing landscape today such as the birth of the metaverse.
‘Consumer Insights Power-Up 2022' this July 27 will be gathering marketing leaders in SEA to discuss how brands can effectively translate their marketing intel into smart campaign strategies.
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