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Category: Featured

Rich results in Google's SERP when searching for 'GrabFood joins Shopback '
GrabFood joins Shopback to address the shift of F&B consumers' behavior in Singapore
Posted on July 29, 2020
by MARKETECH APAC
GrabFood has officially launched on ShopBack, enabling 1.5 million ShopBack users in Singapore to enjoy cashback on their GrabFood orders.
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#MARKETECHMondays: Mark De Joya
#MARKETECHMondays: Mark De Joya, Head of Corporate Communications at Max’s Group, Inc.
Posted on July 25, 2020
by MARKETECH APAC
Get to know Mark De Joya as he shares his career journey, his mentors, career tips and find out what he means by “Math + Meaning = Magic".
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Leah Pope - Salesforce Datorama
Navigating uncertainty with marketing measurement
Posted on July 23, 2020
by MARKETECH APAC
Leah Pope, CMO at Datorama shares four key steps to building a measurement strategy that can guide marketers through this volatile time and into the future.
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The ripples effects of ad fraud
Posted on July 21, 2020
by MARKETECH APAC
April Tayson highlights that the most important step in solving ad fraud is understanding the problem, and then taking fraud seriously.
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Saphron launches first cybersecurity insurance for SMEs in the Philippines
Posted on July 14, 2020
by MARKETECH APAC
The newest offering provides coverage and support for security and data breaches designed for SMEs.
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MullenLowe Philippines Leadership Team
MullenLowe Philippines restructures leadership team with homegrown talents
Posted on July 7, 2020
by Jacob Corpuz
Mike Trillana is the newly appointed President and CEO as Leigh Reyes joins the local shareholder consortium takes the role of Chief Product Consultant.
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Report: APAC is the most effective on retargeting conversions on mobile apps
Posted on July 2, 2020
by Jacob Corpuz
AppsFlyer's The State of App Retargeting 2020 Edition report showed that Asia Pacific’s marketers have utilized retargeting most effectively.
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Alphaus makes Malaysia its Global Development Centre
Posted on June 25, 2020
by MARKETECH APAC
The Japanese cloud optimization company strengthen its foothold in SEA region.
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Kantar releases top FMCG brands chosen by Indonesian consumers
Posted on June 22, 2020
by MARKETECH APAC
Indomie is the number one chosen brand in Indonesia Urban. It is also the only Asian brand among the Global Top 10 brands.
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Entropia and Etika use AR to keep Malaysians safe and entertained
Posted on June 19, 2020
by MARKETECH APAC
Both these campaigns have been very well received and with more than 10 million Malaysian consumers reached, as on date and counting.
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