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Category: Featured

Yellow Agency Tim & Mike
Ex-Havas Tim Rasbash, Adhesive PR’s Mike Maurice launch new influencer agency Yellow
Posted on October 13, 2021
by Kathleen Murata
Influencer agency Yellow aims to combat the increased lack of trust within the social influencer industry.
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Hubilo-Virtual-Event-Platform-Seed-Funding
Hubilo’s US$125m funding to expand dev’t on the ‘future’ of virtual events, engagement
Posted on October 13, 2021
by Teddy Cambosa
Part of Hubilo's aspirations with the latest funding is to expand its APAC presence, despite 25% of its revenue coming already from the region.
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InMobi x Appsumer
InMobi acquires insights platform Appsumer, bolsters performance marketing solutions for brands
Posted on October 13, 2021
by Kathleen Murata
The acquisition aims to bring unified intelligence to mobile marketing and deeper understanding of marketing effectiveness.
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Three ways cloud agreements can turbocharge a customer-centric experience
Three ways cloud agreements can turbocharge a customer-centric experience
Posted on October 13, 2021
by MARKETECH APAC
In order to deliver a frictionless experience, one must treat each CX touch point with as much detail so as simple as providing cloud agreements make a difference.
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PHD-Global-Brand-Visual-Identity-Refreshed
PHD’s refreshed visual identity reflects agency’s ‘Make The Leap’ philosophy
Posted on October 13, 2021
by Teddy Cambosa
Said updated brand identity by PHD was created in collaboration with independent design director Cosmo Jameson.
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EPayLater x Madison
Fintech ePayLater names Madison as new creative, media partner
Posted on October 13, 2021
by Kathleen Murata
ePayLater focuses on small business owners and trader segments, as well as FMCG retailers, helping them to expand their businesses.
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Taboola-LINE-TODAY-Ad-Recommendation-Hong-Kong (1)
LINE’s content hub in HK taps Taboola to bolster in-app content recommendation
Posted on October 13, 2021
by Teddy Cambosa
LINE Today will utilize Taboola's services to serve better news and online content for theirs users in Hong Kong.
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Momentum Energy and Haves Media
AU energy firm Momentum Energy appoints Havas Media to expanded role
Posted on October 13, 2021
by Kathleen Murata
In addition to conversion rate optimization (CRO) and media, the remit will now include data solutions and analytics.
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Jukin-Media-Manu-Sanghi-Senior-Commercial-Director-APAC
Jukin Media appoints Manu Sanghi as senior commercial director amid APAC expansion
Posted on October 13, 2021
by Teddy Cambosa
Manu Sanghi brings in over 18 years of experience in media planning and buying/trading through his new position at Jukin Media.
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Globe’s new campaign for mental health spotlighted the power of everyone’s favorite hobby this lockdown
Globe’s new campaign for mental health spotlighted the power of everyone’s favorite hobby this lockdown
Posted on October 13, 2021
by MARKETECH APAC
Home planting has taken the world by storm this pandemic, and no less are Filipinos fans. The telco spotlighted how it is good for people's mental health.
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