In her expanded role, Lim will continue to lead Mediacorp’s Content Group while also assuming leadership of the Talent Hub, previously overseen by Neo in her capacity as chief talent officer.
According to the companies, the campaign is designed to tackle operational challenges caused by carts left in parking bays, which can block spaces and reduce cart availability for incoming customers.
Titled ‘Joyful Bites & Sunny Delights’, the campaign aims to position sun protection as part of everyday social routines, particularly at the start of the year when consumers are often out meeting friends and attending celebrations.
By operating within the marketplace, the agency aims to reduce intermediaries and media inefficiencies while strengthening its programmatic capabilities across the region.
This positioning informed the campaign’s creative direction and the communication idea “Journey that Electrifies”, which formed the core concept of the brand film.
Kuala Lumpur, Malaysia – AirAsia and its holding company Capital A are the subject of a new lawsuit from Lithuanian artist Ernest Zacharevic following the
The short film features local entertainment figures including Louisa Chong as Mei, Goh Kee Kuang as Lim, Khatijah Tan as Salmah and Sukania Venugopal as Rani, who portray the story’s central characters.
26% are unsure whether AI recommendations align with their best interests, signaling a demand for greater transparency and user control.
The tender process will be conducted through SAP Ariba, TM’s procurement platform.
Sharma will be responsible for leading the company’s operations across Southeast Asia, with a focus on strengthening alignment with Kantar’s global strategy and accelerating growth across the region.
