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SIA
Marketing

SIA launches all-new flagship SilverKris and KrisFlyer Gold lounges

This aims to further enhance the on-ground customer experience at the Airline’s main hub, and comes as the demand for international air travel from and through Singapore takes off once again.

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May 31, 2022
beautyy
Platforms

SEA consumers willing to pay more for sustainability, but affordability still most important: report

The survey aims to find out opinions of sustainability claims, and how receptive beauty product shoppers in Southeast Asia are.

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May 30, 2022
Esports hotel, SEM9 Senai, launches in Malaysia
Marketing

Esports hotel, SEM9 Senai, launches in Malaysia

The SEM9 Senai Esports Hotel, located in the town of Senai, Johor in Malaysia, boasts luxurious rooms fitted with the latest in technological facilities. 

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May 30, 2022
LALEILMANINO
Marketing

Indonesia’s ministry of communications partners singing groups LALEILMANINO, JKT48 for digital literacy campaign

The campaign aims to educate young people in Indonesia, to be wiser in using social media, so as to create a positive, ethical, and safe digital creative space.

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May 30, 2022
Top Story: How airasia ride looks to disrupt e-hailing as it marks regional expansion
Main Feature

Top Story: How airasia ride looks to disrupt e-hailing as it marks regional expansion

As airasia ride launches regionally, its Regional CEO Chiew Shan Lim shared the many ways it aims to disrupt e-hailing.

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May 27, 2022
Amplitude
Technology

Amplitude launches Amplitude Analytics to expand insights deeper into marketing metrics

With the use of Amplitude Analytics marketing and product teams can measure campaign and channel performance alongside downstream product metrics like user engagement and retention.

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May 27, 2022
Electrolux launches a ‘Sustainability Squad’ to advocate for more sustainable living
Marketing

Electrolux launches a ‘Sustainability Squad’ to advocate for more sustainable living

The brand has roped in 10 influencers from the region that would aim to strengthen the advocacy on sustainable practices amongst communities in APAC and MEA.

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May 26, 2022
AppZaloot x GO
Marketing

AppZaloot appoints GO Communications as partner agency

Putting communities at the heart of its operations, AppZaloot has pledged to conduct business in a completely different way, channelling a percentage of its revenue back to communities, funding local projects, which are picked by members of the community.

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May 26, 2022
Singapore’s first Peanuts-themed snow house to come to Changi Airport this June
Marketing

Singapore’s first Peanuts-themed snow house to come to Changi Airport this June

The double-storey snow house at Terminal 3 of Changi Airport features recreational activities that let kids recreate winter memories.

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May 26, 2022
Amplify team
Marketing

Amplify unveils new senior leaders, Canva among newly snared accounts

The agency will provide brand experience services to the three global brands with its promise to create authentic, meaningful connections. 

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May 26, 2022
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