Tag: Unilever
Shanghai, China – Haircare brand CLEAR partnered with Oracle Red Bull Racing to highlight their solutions to “helmet hair” during the Formula One Chinese Grand Prix in Shanghai, using the race weekend to showcase its scalp-care technology and fan activations in the city. The activation in Shanghai provided...
Indonesia – Unilever Indonesia has announced plans to divest its SariWangi tea business to local FMCG group PT Savoria Kreasi Rasa, as the company reshapes its portfolio to focus on higher-growth segments. Unilever Indonesia acquired SariWangi in 1989, introducing tea bags to the Indonesian market. Since...
Amsterdam, Netherland — Peter ter Kulve has announced his departure from Unilever after 37 years as The Magnum Ice Cream Company prepares to operate as an independent business. He will continue to lead Magnum as its CEO, confirming the move in a message to colleagues, partners and friends ahead...
Jakarta, Indonesia – Unilever has retained its position as Indonesia’s top advertiser in the first half of 2025, according to new data from Nielsen Ad Intel, as the nation’s advertising landscape sees fresh momentum from fast-growing service sectors. FMCG leaders Wings and Mayora followed closely behind,...
A shareholder circular is scheduled for October, followed by full prospectuses roughly a week before the listing.
Closeup, Unilever’s toothpaste brand, has rebranded in collaboration with creative growth agency MullenLowe Singapore.
Indonesia – Lifebuoy, Unilever’s hygiene soap brand, has teamed up with MullenLowe agencies to launch a horror-comedy campaign targeting Gen Z in Indonesia. Amid record-breaking heatwaves, the campaign blends supernatural folklore with humour to promote Lifebuoy’s cooling body wash. Developed by MullenLowe...
Lifebuoy, Unilever’s hygiene soap brand, has teamed up with Moo Deng, the viral sensation baby pygmy hippopotamus, for its ‘H for Handwashing’ global movement, redefining the letter ‘H’ as a universal symbol for hand hygiene.
Part of their ‘Cornetto presents: Unwrap the Moment with Cha Eun-Woo’ campaign, this fan-meet gave lucky attendees the cool opportunity of meeting their idol in person.
Unilever is set to implement strategic adjustments to its categories, channels, costs, and organisational structure as part of its recovery strategy in response to business challenges in its Indonesia unit.
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