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Tag: Sustainability

PUB Singapore calls on the nation to help save water in latest campaign via VML
PUB Singapore calls on the nation to help save water in latest campaign via VML
Posted on April 17, 2024
by Teddy Cambosa
Based on the idea that every act can make a difference, the refreshed campaign tagline, “Save water. Big ways, small ways. All OK!”,  aims to spur people across the nation to play their part in building a sustainable water future for Singapore.
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Australian Ethical encourages Aussies to help save the environment in latest campaign
Australian Ethical encourages Aussies to help save the environment in latest campaign
Posted on February 21, 2024
by Teddy Cambosa
Made in collaboration with Paper Moose, Australian Ethical’s campaign showcases awe-inspiring footage sourced from a variety of nature photographers, championing nature’s beauty and life that is worth saving. 
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Mandai ventures into fashion, releases sustainable apparel capsule collection
Mandai ventures into fashion, releases sustainable apparel capsule collection
Posted on February 19, 2024
by Teddy Cambosa
The apparel collection is an extension of Mandai Wildlife Group’s ‘Choose Good with Mandai’ campaign to raise awareness about how people can collectively protect nature and wildlife by making conscious choices daily.
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Colgate lets consumers purchase sustainably with a smile in latest Shopee campaigns via VMLY&R
Colgate lets consumers purchase sustainably with a smile in latest Shopee campaigns via VMLY&R
Posted on December 12, 2023
by Teddy Cambosa
Running from the end of October to early November 2023 across Southeast Asia and Taiwan, the campaigns saw Colgate offering shoppers highly attractive discounts on its range of recyclable and sustainable oral, personal and home products.
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Carousell Group launches report centred on championing sustainability through second-hand transactions
Posted on December 11, 2023
by Aliza Carmona
Multi-category classifieds and recommerce marketplace Carousell Group has launched its ‘Circular Economy Impact Report’ that showed how secondhand transactions have made a positive climate impact in greater Southeast Asia.
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SG gov’t partners with Starcom SG, Publicis Play to launch immersive urban farming game on Roblox
Posted on December 11, 2023
by Aliza Carmona
The Ministry of Communications and Information (MCI) and Singapore Food Agency (SFA) have forged a partnership with Publicis Media’s Starcom Singapore and Publicis Play to launch ‘SG Farm Tycoon’ on Roblox.
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Booking.com launches online training series with UNWTO to support more sustainable accommodations
Booking.com launches online training series with UNWTO to support more sustainable accommodations
Posted on December 6, 2023
by Teddy Cambosa
Providing practical knowledge around sustainability for accommodations, each course will focus on a different topic: local community engagement, energy usage & greenhouse gases, food management, and water management.
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Singtel, Nickelodeon take the fight against climate change in latest Teenage Mutant Ninja Turtles-themed campaign
Singtel, Nickelodeon take the fight against climate change in latest Teenage Mutant Ninja Turtles-themed campaign
Posted on December 4, 2023
by Teddy Cambosa
Dubbed ‘Go Green with the Turtles’, the integrated campaign features Nickelodeon’s Teenage Mutant Ninja Turtles, encouraging members of the public to drop off their unwanted electronic devices at designated recycling bins at selected Singtel shops.
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Tourism Authority of Thailand’s new campaign invites everyone to forge a love affair with Thailand
Posted on November 30, 2023
by Aliza Carmona
The Tourism Authority of Thailand (TAT) has tapped creative agency BBDO Bangkok for its latest ‘Meaningful Relationship’ campaign that places Thailand as the ultimate destination for sustainable tourism.
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Ex-foodpanda’s Laura Kantor launches marketing, sustainability agency Climate Club
Ex-foodpanda’s Laura Kantor launches marketing, sustainability agency Climate Club
Posted on November 22, 2023
by Teddy Cambosa
For Kantor, she wanted to create an agency that helps businesses prioritise sustainability through compelling campaigns that drive bottom line results.
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