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Tag: Southeast Asia

Lazada allocates US$25m ahead of 11
Lazada allocates US$25m to support brand and creator growth ahead of 11.11 event
Posted on November 4, 2025
by Lyene Marie Darang
Singapore — Lazada has announced an investment of over S$32.5 million, or US$25m, to support this year’s 11.11 Global Brands Festival, as part of its brand-led growth strategy and wider efforts to back merchants and creators across Southeast Asia amid shifting online spending habits. Running from November...
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OpenAI Sora
Thailand among first in Asia to welcome OpenAI’s Sora app
Posted on October 30, 2025
by Lyene Marie Darang
Southeast Asia — OpenAI has launched its Sora app in Thailand, making the country one of the first in Asia to access the company’s next-generation artificial intelligence (AI) video creation platform. The app is also being rolled out in Vietnam and Taiwan. According to OpenAI, Thailand was chosen for...
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Publicis Groupe acquire HEPMIL Media Group 2025
Publicis Groupe to acquire HEPMIL Media Group, boosting its influencer marketing capabilities in SEA
Posted on October 29, 2025
by Aliza Carmona
Singapore – Publicis Groupe has entered into a definitive agreement to acquire HEPMIL Media Group, an influencer agency in Southeast Asia that partners with more than 450 brands and 3,000 creators across the region. Founded in 2015 in Singapore, HEPMIL traces its roots to its media platforms SGAG (established...
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Alin Dobrea Airwallex
Alin Dobrea joins Airwallex to drive challenger fintech growth across SEA
Posted on October 20, 2025
by Sharona Nicole Semilla
Singapore – Airwallex has appointed Alin Dobrea as its new head of marketing for Southeast Asia, strengthening its leadership team as fintech continues to expand its footprint across one of the world’s most dynamic regions. “What drew me to Airwallex is its bold, challenger spirit–and its ability to...
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Pandan Social launches GenAI platform ‘PandAI’ to enhance content creation across SEA
Pandan Social launches GenAI platform ‘PandAI’ to enhance content creation across SEA
Posted on October 14, 2025
by Teddy Cambosa
The platform integrates artificial intelligence, 3D rendering, and multilingual capabilities to enable rapid production of visuals, videos, and digital storytelling assets.
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Experiencing airasia’s eras of brand creativity: Rudy Khaw’s reflections following exit after 18 years
Experiencing airasia’s eras of brand creativity: Rudy Khaw’s reflections following exit after 18 years
Posted on October 13, 2025
by Teddy Cambosa
“Marketing has changed a lot and I'm glad my earlier years with the brand (or start of my career in fact) allowed me to experience a bit of 'old school',” he remarked.
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Rahul Colaco named as new CEO of Fraser and Neave
Rahul Colaco named as new CEO of Fraser and Neave
Posted on September 25, 2025
by Teddy Cambosa
Colaco brings more than 28 years of experience in the consumer goods sector. He has served as chief of spirits, international, at Thai Beverage Public Company Limited (ThaiBev) since 2024 and was CEO of Grand Royal Group in Myanmar from 2020 to 2024. 
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GIGIL opens shop in Phnom Penh, notes Cambodia being gateway to growth in SEA
GIGIL opens shop in Phnom Penh, notes Cambodia being gateway to growth in SEA
Posted on September 24, 2025
by Teddy Cambosa
GIGIL Phnom Penh is built on a powerful promise: to deliver work that fuses global creative thinking with a deep understanding of Cambodian consumers and authentic local insights. 
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Mondelēz International appoints Abhiroop Chuckarbutty as president for SEA business unit
Mondelēz International appoints Abhiroop Chuckarbutty as president for SEA business unit
Posted on September 22, 2025
by Teddy Cambosa
He brings more than 20 years of experience in sales, marketing and operations in the consumer packaged goods sector.
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Hashtag Interactive, One9ninety Narrators team up to strengthen marketing offerings across SEA
Hashtag Interactive, One9ninety, Narrators team up to strengthen marketing offerings across SEA
Posted on September 2, 2025
by Teddy Cambosa
Hashtag Interactive, One9ninety and Narrators have announced a new partnership aimed at strengthening creative, social media and influencer marketing services across Southeast Asia.
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