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Tag: Southeast Asia

Shopee 12 12 Birthday Sale
Shopee marks fifth year, shares three key strategies to success
Posted on December 8, 2020
by MARKETECH APAC
As Shopee approaches its fifth birthday. it shared the three key strategies it employed to propel the platform's leadership today.
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Rotsen Quispe theAsianparent
theAsianparent in Indonesia hires former OYO marketing VP as new country manager
Posted on November 20, 2020
by MARKETECH APAC
Southeast Asia parenting content platform theAsianparent has announced a new country head for Indonesia.
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Nike LazMall Lazada
Nike is the newest brand to set up flagship store in Lazada
Posted on November 2, 2020
by MARKETECH APAC
Nike moves closer to its Southeast Asia fans with a new flagship store in Lazada.
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Colgate Thailand Greatness
First, adversity, next, greatness: Colgate ramps up ad campaign starting with Thailand
Posted on November 2, 2020
by MARKETECH APAC
After recently releasing the #SmileStrong campaign, Colgate rolls out "Made for Greatness" for SEA and ANZ, starting with Thailand.
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Grab Marriott
Grab, Marriott ink wide-ranging agreement to give customers enhanced hospitality experience
Posted on October 29, 2020
by MARKETECH APAC
The First-of-its-kind integrated partnership will see Marriott and Grab collaborate across multiple verticals including food delivery, advertising, loyalty and rewards, payment and transport services.
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Philippines Online Piracy
New survey shows Philippines among highest in online piracy in Southeast Asia
Posted on October 19, 2020
by
In a new study, it was found that 49% of Filipinos online admit to using streaming piracy websites.
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Lee Min Ho Lazada
K-superstar Lee Min Ho to front as Lazada's first regional ambassador
Posted on October 15, 2020
by MARKETECH APAC
This is the first time that the eCommerce platform has gotten a regional face for the brand.
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Shopee Olay
Olay runs #adutlfearlessly campaign on Shopee ahead of its Brand Day
Posted on October 8, 2020
by MARKETECH APAC
As its Brand Day on Shopee approaches, Olay launches the #adultfearlessly campaign, which will exclusively run on the platform.
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Pizza-Hut-Indonesia
Pizza Hut Delivery Indonesia assigns programmatic campaigning to GroupM's Mediacom, Xaxis
Posted on October 7, 2020
by MARKETECH APAC
The Pizza Hut branch in Indonesia aims to improve its programmatic campaigns to reach only the most relevant audiences.
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Google Shopping APAC
Google extends free listing on shopping service to more APAC retailers
Posted on October 5, 2020
by MARKETECH APAC
After US, Google extends the free listing on its shopping tab to APAC retailers.
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