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Tag: Social Media

MTV Beats pulls artist’s hand with a poetic video for coming-out day
MTV Beats pulls artist’s hand with a poetic video for coming-out day
Posted on October 12, 2021
by MARKETECH APAC
With striking visuals and a poem, the music channel in India releases a video to show its allyship for the National Coming Out Day.
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KITKAT AU’s new campaign addresses debate on the right way to eat the chocolate
KITKAT AU’s new campaign addresses debate on right way to eat the chocolate
Posted on September 28, 2021
by MARKETECH APAC
In the social campaign done with creative agency Wunderman Thompson, KITKAT aims to address the different ways people choose to enjoy their KITKAT wafers.
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GroupM-INCA-India-Influencer-Marketing-Industry
India’s influencer marketing scene on upward 25% CAGR trajectory by 2025
Posted on September 24, 2021
by Teddy Cambosa
The joint study by INCA and GroupM unveils a growing market for the influencer marketing scene in India.
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This is how Gen Z’s use Twitter
This is how Gen Zs use Twitter
Posted on September 22, 2021
by MARKETECH APAC
The Gen Z audience is using Twitter to engage in their different passion points such as gaming and tech, food, beauty, and music.
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Sephora India appoints RepIndia anew for social media duties
Sephora India appoints RepIndia anew for social media duties
Posted on September 16, 2021
by MARKETECH APAC
Their partnership began in 2015.
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TikTok Singapore launches new live stream for mental health awareness
TikTok SG launches new live stream for mental health awareness
Posted on September 14, 2021
by MARKETECH APAC
Even after the official mental health awareness week has long passed in May, TikTok has launched a week-long campaign to continue the conversation.
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dentsu webchutney healthkart
Dentsu Webchutney to handle digital, social of two HealthKart brands
Posted on September 10, 2021
by Kathleen Murata
The appointment of Dentsu Webchutney as digital and social media partner comes after its one-project deal with HealthKart.
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Twitter-Communities-Global-Rollout
Twitter rolls out new feature to act as special hubs for niche conversations
Posted on September 9, 2021
by Teddy Cambosa
The new 'Twitter Communities' serve as special hubs where online users can talk on specific topics such as science, entertainment and finance.
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Singapore-Government-Social-Media-Emplifi-Report
SG government institutions more engaged in social media more than ever: report
Posted on August 25, 2021
by Teddy Cambosa
According to Emplifi, social media has been utilized by the Singaporean government bodies to build presence online and reach a wider audience.
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UBank-Consumer-Behavior-Spending-Australia
Average Aussie consumer spends AU$500 monthly on discretionary items: report
Posted on August 16, 2021
by Teddy Cambosa
According to the latest consumer behavior study made by UBank, men spend more surprisingly in contrast to women.
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