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Tag: Philippines

Pepsi-Blackpink-Campaign-BBDO-Guerrero
Pepsi PH’s latest AR campaign transforms soft drink cans into BLACKPINK light sticks
Posted on June 8, 2021
by Teddy Cambosa
Conceptualized by BBDO Guerrero in the Philippines the latest campaign by Pepsi is an allude to the growing popularity of BLACKPINK.
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Philippines-Alcohol-Drink-Tobacco-Industry-Isentia-Report
Latest PH-centric report unveils both the 'dirty and good' of the alcohol, tobacco industry
Posted on June 3, 2021
by Teddy Cambosa
The latest report from Isentia breaks down the various instances of the good and bad moments of alcohol and tobacco brands in the Philippine online context.
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Visa-Digital-Payments-Biometric-Filipino-Study
Filipinos show heightened interest on biometric-authenticated payment systems
Posted on June 2, 2021
by Teddy Cambosa
Biometric payment systems such as facial recognition and retina tech are some of the new tech features Filipinos look into, new study from Visa shows.
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Alden-Richards-Lazada-Philippines-Brand-Ambassador
Lazada PH marks mid-year celebration with new local brand ambassador
Posted on May 28, 2021
by Teddy Cambosa
Filipino actor-singer and entrepreneur Alden Richards is the latest from the brand ambassador lineup of Lazada Philippines.
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grab x microsoft
Grab PH, Microsoft to offer learning opportunities via new GrabAcademy
Posted on May 27, 2021
by Kathleen Murata
Grab Philippines has tied up with Microsoft to offer new online learning platform called 'GrabAcademy' for its driver and delivery partners.
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Isentia-Philippine-Courier-Services-Study
Latest research takes dive on the ‘good and bad’ in PH status quo of delivery couriers
Posted on May 27, 2021
by Teddy Cambosa
According to the latest study from Isentia, delivery courier companies need to step up their presence by listening to their online customers, just as their service is based online.
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AppZaloot-Super-App-Social-Media-Philippines-Expansion
This super-app expanding to PH aims to bring back the ‘human’ in humanity in its service
Posted on May 27, 2021
by Teddy Cambosa
From creating a social media for local and global reach to promoting local businesses, the new super-app AppZaloot is now expanding to the Philippines.
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GroupM’s tie-up with PH’s Tier One to make advertising more inclusive in esports
GroupM’s tie-up with PH’s Tier One to make advertising more inclusive in esports
Posted on May 21, 2021
by MARKETECH APAC
The field of advertising in esports has remained endemic sponsor-dominated, and the tie-up aims to make the practice more open to mainstream brands.
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Isentia-Health-Essential-Retail-Philippines-Study
PH retailers need to listen to socmed chatter to understand COVID-19 consumer behavior: study
Posted on May 21, 2021
by Teddy Cambosa
Health-related retail items are on the rise in demand in the Philippines, as Isentia notes to listen to the general populace on social media regarding feedback.
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51Talk-Maine-Mendoza-Brand-Ambassador
China-based online educ platform 51Talk names first-ever celebrity ambassador Maine Mendoza
Posted on May 19, 2021
by Teddy Cambosa
The popular actress Maine Mendoza will serve the first-ever brand ambassador of 51Talk, influenced by the high number of Filipino tutors on the platform.
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