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Tag: Marketing

MDDI commemorates national independence in new SG60 campaign with GOVT Singapore
MDDI commemorates national independence in new SG60 campaign with GOVT Singapore
Posted on January 2, 2025
by Aliza Carmona
The Ministry of Digital Development and Information (MDDI) is celebrating Singapore’s 60th year of independence in its latest campaign with independent agency GOVT Singapore.
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Hyatt’s luxury hotel collection expands in SEA with opening of Keraton at The Plaza in Indonesia
Hyatt’s luxury hotel collection expands in SEA with opening of Keraton at The Plaza in Indonesia
Posted on January 2, 2025
by Aliza Carmona
Hyatt Hotels Corporation marks the expansion of its luxury hotel collection in Southeast Asia (SEA) with the opening of Keraton at The Plaza in Jakarta, Indonesia.
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Kai Xin Lee on leveraging agency expertise to boost Meetsocial’s SEA presence in her new role
Kai Xin Lee on leveraging agency expertise to boost Meetsocial’s SEA presence in her new role
Posted on December 27, 2024
by Aliza Carmona
In an exclusive interview with MARKETECH APAC, Kai Xin Lee, the newly appointed managing director at Meetsocial, shares how she is turning this challenge into an opportunity by leveraging expertise and technology to elevate the marketing agency’s presence not only in Southeast Asia (SEA).
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Coca-Cola sends ‘balikbayan’ gifts to Filipinos in Christmas initiative
Coca-Cola sends ‘balikbayan’ gifts to Filipinos in Christmas initiative
Posted on December 27, 2024
by Aliza Carmona
Coca-Cola is sending ‘balikbayan’ gifts from Canada to the Philippines in its latest Christmas initiative, in partnership with Filipino-owned stores in Toronto.
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How Skyro demonstrates adjustable loan offerings through tongue-in-cheek billboard campaigns via GIGIL
How Skyro demonstrates adjustable loan offerings through tongue-in-cheek billboard campaigns via GIGIL
Posted on December 27, 2024
by Aliza Carmona
In an exclusive interview with MARKETECH APAC, Alvin Adriano, GIGIL’s new associate creative director, talks about how the creative billboards sprung from a simple concept and propelled Skyro’s message to unexpectedly more audiences. 
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Max teams up with PLDT Home to provide entertainment to customers in PH
Max teams up with PLDT Home to provide entertainment to customers in PH
Posted on December 26, 2024
by Aliza Carmona
Streaming service Max has launched a content partnership with digital services provider PLDT Home to provide entertainment to more customers in the Philippines.
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BDO forges partnership with Mober to finance its electric vehicles for eco-friendly logistics
BDO forges partnership with Mober to finance its electric vehicles for eco-friendly logistics
Posted on December 26, 2024
by Aliza Carmona
BDO Unibank, Inc. has forged a partnership with logistics provider Mober to finance its new electric vehicle trucks and promote eco-friendly logistics.
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SingPost terminates three senior executives following probe into whistleblowing report
SingPost terminates three senior executives following probe into whistleblowing report
Posted on December 26, 2024
by Aliza Carmona
Singapore Post Limited (SingPost) has terminated the employment of its group chief executive officer (GCEO), group chief financial officer (GCFO), and chief executive officer of its international business unit operations (CEO-IBU) following a probe into a whistleblowing report of breaching the company’s...
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Blue Totem Communications promotes Jo-Ann Teo, Eileen Kang, Colin Lau for agency growth
Blue Totem Communications promotes Jo-Ann Teo, Eileen Kang, Colin Lau for agency growth
Posted on December 23, 2024
by Aliza Carmona
Blue Totem Communications (BTC), an independent public relations and communications agency, has recently promoted Jo-Ann Teo to senior consultant and Eileen Kang to associate consultant in an effort to drive agency growth.
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complan-mullenlowe-lintas-creative-mandate
Lowe Lintas wins creative mandate for India's iconic nutritional brand Complan
Posted on December 23, 2024
by Aliza Carmona
This collaboration aims to strengthen Complan’s market position, enhance its relevance, and drive innovation while continuing its legacy of trust, quality, and performance.
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